Re: [art] OpenOffice.org Identity a little close to that of Coffee Sweetener?

2010-01-07 Thread Nikash V. SINGH
Hi Brian, Dennis, Art!

Dennis Smolek desopo...@gmail.com wrote;
 
 I agree that the two are similar but I think thats just a coincidence. Equal
 is constatly changing their packaging, and in most cases doesnt use the
 multicolored orbs to represent anything. Especially in their most common
 venue, that of restaurant sugar caddies.
 
 -Dennis
 

With all due respect, I don't think the issue of the brand similarities that 
Brian raised, and illustrated here;
http://briancoale.com/stuff/Equal-OOo3.png
should be discarded so easily. The similarities are FAR too coincidental, and 
unintentional or not, this issue needs to be addressed otherwise it could lead 
to legal issues, or more pressing from my point of view, it  would compromise 
the integrity of the Art project. I think we have too many fresh ideas here to 
be labelled unoriginal brand borrowers.

By looking at that image, I think it should be obvious that Equal has more 
right to use these motifs than OpenOffice.org does;

- Their dots are following a curve that originates from the q in equal, a 
strong brand motif, based on the peak and trough in the curve, you get an 
impression of equilibrium. Hence equal, Like a sine curve. Our splash screen 
curve is based on the SUN reverse-s, but when its lying down, where's the 
association? I think the reverse-S should always be vertical. Otherwise it 
dilutes the brand. This would be something for the new project to consider.

- The dots they use relate to the product itself, little pieces of refined 
sweetener. I assume the multi-colour refers to the introduction of flavour or 
taste. We use colours because of the different applications, but why do we 
use dots? where is the relevance of circles as applications? Even squares would 
be more appropriate.

- The contour their coloured dots follow is used more consistently, more 
professionally, than anywhere in OpenOffice.org material. On that package 
alone, it is present on the q, as the bottom border on the blue mast, in the 
arrangement of the slogan AND in the coloured dots.

Besides, they did it first. We have a responsibility to change the Design now 
that we are aware of it. If we say that we will stick to it and simply 
outlast Equal, we will have adopted a series of irrelevant motifs based on 
stubbornness alone. Right now OOo is plagued with arbitrary Design motifs;
- The mishaped gulls
- The wireframe gulls (which are showing their age as Design elements)
- The reverse-s which is used ad-hoc per design item
- A 3 which appears every so often with no fixed location, scale or typeface

I'm only saying this because I feel strongly that the coloured dots should not 
be added to the OOo identity, not with such little relevance or thought, and 
especially not now that we know they comprise the identity of another brand. 
They were part of a splash screen that was selected by the community, yes, but 
we shouldn't just start adopting elements because they were approved and it's 
easy to go with the flow. Every Design lecturers I've known has stressed this 
point: even though the market will determine the style, Designers should 
Design, based on their knowledge of Design theory, not the market themself !

OpenOffice.org's identity should be forged out of strong connections and 
intuitive analogies to the product and principles of the project. Not 
haphazardous borrowing.

Wow, long post. Sorry. 
You're all Designers, what do you think?
How does everyone else feel about this?
Doesn't this tickle anyone else's Design ethic?

-Nik

PS. This might have offended some people, but it wasn't meant to. I just feel 
strongly about the brand, and frankly, I'm watching it slip away.

PPS. Hey Brian, welcome to the crew!


  
__
See what's on at the movies in your area. Find out now: 
http://au.movies.yahoo.com/session-times/

Re: [art] OpenOffice.org Identity a little close to that of Coffee Sweetener?

2010-01-07 Thread Steven Shelton
-BEGIN PGP SIGNED MESSAGE-
Hash: SHA1
 
On 1/7/2010 7:31 AM, Nikash V. SINGH wrote:
 The similarities are FAR too coincidental, and unintentional or not,
 this issue needs to be addressed otherwise it could lead to legal
 issues, or more pressing from my point of view, it would compromise the
 integrity of the Art project.

I don't really see this as a major issue. At least in the States (and
I'm assuming its similar elsewhere), there could only be legal
issues of the similarity of the logos would tend to create confusion
in the minds of consumers. I don't think there's any way one could
make any realistic argument that such is the case here.


 Right now OOo is plagued with arbitrary Design motifs;
 - The mishaped gulls
 - The wireframe gulls (which are showing their age as Design elements)
 - The reverse-s which is used ad-hoc per design item
 - A 3 which appears every so often with no fixed location, scale or
typeface

I am totally on-board with you on these issues, however.

- -- 
Steven Shelton
Twilight Media  Design, LLC
17195 Silver Parkway
#134
Fenton, MI 48430
www.TwilightMD.com


-BEGIN PGP SIGNATURE-
Version: GnuPG v1.4.7 (MingW32)
Comment: Using GnuPG with Mozilla - http://enigmail.mozdev.org/
 
iD8DBQFLRj/fKP0FWmSVanERAioUAKDkeYHS9ZfPCI4O1uX0r6v3FAHWtQCfRcYe
bYNbD6EqAPTj+6Az2AT9v0Q=
=uzaG
-END PGP SIGNATURE-


-
To unsubscribe, e-mail: art-unsubscr...@marketing.openoffice.org
For additional commands, e-mail: art-h...@marketing.openoffice.org



Re: [art] OpenOffice.org Identity a little close to that of Coffee Sweetener?

2010-01-07 Thread Bernhard Dippold

Hi Steven, Nik, all,

Steven Shelton schrieb:


On 1/7/2010 7:31 AM, Nikash V. SINGH wrote:

The similarities are FAR too coincidental, and unintentional or
not, this issue needs to be addressed otherwise it could lead to
legal issues, or more pressing from my point of view, it would
compromise the integrity of the Art project.


I don't really see this as a major issue. At least in the States
(and I'm assuming its similar elsewhere), there could only be legal
 issues of the similarity of the logos would tend to create
confusion in the minds of consumers. I don't think there's any way
one could make any realistic argument that such is the case here.


I agree with you, Steven, on this point, but looking at the other point
Nik raises here, we should take the chance to use this coincidence to
drop at least the shape of the dots when we look for branding elements
to be kept for the new overall design.

Nik wrote:

By looking at that image, I think it should be obvious that Equal
has more right to use these motifs than OpenOffice.org does [...]
I feel strongly that the coloured dots should not be added to the
OOo  identity, not with such little relevance or thought [...]


I don't think that we can be called brand borrowers just because of 
the dots (the wire gulls have been compared to Adobe IIRC), but they 
don't serve well for a strong branding identity.


What I wanted to say is, that the community's vote has brought us the 
OOo3 splash screen that we use for over a year now. As long as we don't 
have a general branding identity I want to keep the elements we have - 
but the new project will probably be a good reason to replace weak 
elements by stronger ones without waiting for OOo4.



Right now OOo is plagued with arbitrary Design motifs;

 - The mishaped gulls
 - The wireframe gulls (which are showing their age

  as Design elements)

 - The reverse-s which is used ad-hoc per design item
 - A 3 which appears every so often with no fixed

  location, scale or typeface


I am totally on-board with you on these issues, however.


Same with me - there is quite a lot of work to do...

Let's find out what can be reached with Sun in the meeting next week.

Best regards

Bernhard

-
To unsubscribe, e-mail: art-unsubscr...@marketing.openoffice.org
For additional commands, e-mail: art-h...@marketing.openoffice.org



Re: [art] OpenOffice.org Identity a little close to that of Coffee Sweetener?

2010-01-07 Thread Dennis Smolek
To all,

I would re-examine when EQUAL started using this motif and branding image.
Equal isnt generally kept up with in standard design blogs so I cant really
find the date of the change. But I have seen plenty of equal boxes that
DONOT use this design or standard. I think it may be a bit of mirror
thinking in the regards to the designers of the equal packaging. Honestly I
cant see a relationship between the colored dots and the actual product,
where the dots in OOo are representative of the software within the package.
I do not think there would be much of a LEGAL argument here, the design is
simply a motif used by equal(a food product) compared to a representative
element of a software package. I LIKE how OOo uses the dots, and unless we
really want to engineer a new concept I think we should keep it.

-Dennis

On Thu, Jan 7, 2010 at 5:39 PM, Bernhard Dippold 
bernh...@familie-dippold.at wrote:

 Hi Steven, Nik, all,

 Steven Shelton schrieb:


 On 1/7/2010 7:31 AM, Nikash V. SINGH wrote:

 The similarities are FAR too coincidental, and unintentional or
 not, this issue needs to be addressed otherwise it could lead to
 legal issues, or more pressing from my point of view, it would
 compromise the integrity of the Art project.


 I don't really see this as a major issue. At least in the States
 (and I'm assuming its similar elsewhere), there could only be legal
  issues of the similarity of the logos would tend to create
 confusion in the minds of consumers. I don't think there's any way
 one could make any realistic argument that such is the case here.


 I agree with you, Steven, on this point, but looking at the other point
 Nik raises here, we should take the chance to use this coincidence to
 drop at least the shape of the dots when we look for branding elements
 to be kept for the new overall design.

 Nik wrote:

 By looking at that image, I think it should be obvious that Equal
 has more right to use these motifs than OpenOffice.org does [...]

 I feel strongly that the coloured dots should not be added to the
 OOo  identity, not with such little relevance or thought [...]


 I don't think that we can be called brand borrowers just because of the
 dots (the wire gulls have been compared to Adobe IIRC), but they don't serve
 well for a strong branding identity.

 What I wanted to say is, that the community's vote has brought us the OOo3
 splash screen that we use for over a year now. As long as we don't have a
 general branding identity I want to keep the elements we have - but the new
 project will probably be a good reason to replace weak elements by stronger
 ones without waiting for OOo4.


  Right now OOo is plagued with arbitrary Design motifs;

  - The mishaped gulls
  - The wireframe gulls (which are showing their age

  as Design elements)

  - The reverse-s which is used ad-hoc per design item
  - A 3 which appears every so often with no fixed

  location, scale or typeface


 I am totally on-board with you on these issues, however.


 Same with me - there is quite a lot of work to do...

 Let's find out what can be reached with Sun in the meeting next week.

 Best regards

 Bernhard


 -
 To unsubscribe, e-mail: art-unsubscr...@marketing.openoffice.org
 For additional commands, e-mail: art-h...@marketing.openoffice.org




[art] Open Office Icons

2010-01-07 Thread Michael W
Hello my name is Mike W.
I am making a resource for the open source community it's a icon resource
free to use free to download free to upload on your site open office.
Here are the
Downloads: http://www.bitpic.com/downloads/
Project details: 3,956,995 True WxH Original Pictures using black pictures
elements.
Preview 4_4_8_1422 here http://www.bitpic.com/preview/index.php?id=1412
That's 4x4 8 picture elements 1422 possible True WxH Original Pictures
pictures
The following cells have been generated I will upload the others as the
finish
http://www.bitpic.com/pics/index.php?id=1

You can download these and offer them on Open Office for icon designers to
use them.


Re: [art] OpenOffice.org Identity a little close to that of Coffee Sweetener?

2010-01-07 Thread Brian Coale

Hey everyone!

Nice to see so much discussion over this, it really shows that this is 
an active community and that you care about what you are doing here. 
That's a definite positive for me.


On 1/7/2010 4:24 PM, Dennis Smolek wrote:

To all,

I would re-examine when EQUAL started using this motif and branding image.
Equal isnt generally kept up with in standard design blogs so I cant really
find the date of the change.
I really don't think who did what first matters as much as having a 
strong branding identity, perhaps we should look at it from this point 
of view rather than that of entitlement.

But I have seen plenty of equal boxes that
DONOT use this design or standard. I think it may be a bit of mirror
thinking in the regards to the designers of the equal packaging. Honestly I
cant see a relationship between the colored dots and the actual product,
where the dots in OOo are representative of the software within the package.
   
After I read this I actually had to go back and look at the splash 
screen and the start up screen to try to see which dots corresponded to 
which applications. This representation is so loose that I totally 
missed it. The shape of the 'dots' certainly have nothing to do with the 
software in the package, and the colors, well maybe you can make an 
argument there, but as I count 6 applications and 7 dots it leaves some 
questions as to what goes with what. Whereas Nik was able to come up 
with all of this just from looking at the Equal packaging:


- Their dots are following a curve that originates from the q in equal, a strong brand motif, based on the 
peak and trough in the curve, you get an impression of equilibrium. Hence equal, Like a 
sine curve.
- The dots they use relate to the product itself, little pieces of refined sweetener. I assume the 
multi-colour refers to the introduction of flavour or taste. We use colours because of the 
different applications, but why do we use dots? where is the relevance of circles as applications? Even squares 
would be more appropriate.

not bad...

- The wireframe gulls (which are showing their age as Design elements)

Although they bear a direct relation to the OOo branding, they are not an 
indispensable element of the branding itself, and I have to agree, they look 
very dated.

Our splash screen curve is based on the SUN reverse-s, but when its lying down, 
where's the association? I think the reverse-S should always be vertical. Otherwise it 
dilutes the brand. This would be something for the new project to consider.

I absolutely agree with this. OpenOffice.org, after all, is a product of Sun 
Microsystems, and should be treated as such. I would really like to see the branding and 
image more closely relate to the branding and image of, hmmm, say Java? Sun and Java are 
household names in the computer industry, and I think reminding people that they are 
related will only strengthen the branding and legitimacy of OpenOffice.org. When I told 
my boss we should migrate some of our dated Microsoft Office systems of OpenOffice.org 
she said who?, but I bet you if I told her we needed to update our Java she 
wouldn't even blink an eye.

I'm only saying this because I feel strongly that the coloured dots should not be 
added to the OOo identity, not with such little relevance or thought,

And this is a very valid point. Every element in a design should have a purpose, not just 
thrown together because it looks good; Personal preference should take a back 
seat to the message and the mission of a design piece. If we are serious about helping 
this product become a real competitor, we have to be absolutely serious about it's image 
and branding.




I do not think there would be much of a LEGAL argument here, the design is
simply a motif used by equal(a food product) compared to a representative
element of a software package.
This I agree with, they are not competing products, so there is little 
issue of legality, and besides, the branding is not SO close as to be 
considered theft.

  I LIKE how OOo uses the dots, and unless we
really want to engineer a new concept I think we should keep it.

-Dennis
   
We can agree to disagree on the dots ;)  --but I absolutely agree that 
unless something solid is ready to take its place that all or most of us 
can agree on, then keeping it will be a moot point.

On Thu, Jan 7, 2010 at 5:39 PM, Bernhard Dippold
bernh...@familie-dippold.at  wrote:

   

Hi Steven, Nik, all,

Steven Shelton schrieb:


 

On 1/7/2010 7:31 AM, Nikash V. SINGH wrote:

   

The similarities are FAR too coincidental, and unintentional or
not, this issue needs to be addressed otherwise it could lead to
legal issues, or more pressing from my point of view, it would
compromise the integrity of the Art project.

 

I don't really see this as a major issue. At least in the States
(and I'm assuming its similar elsewhere), there could only be legal
  issues of the similarity of the logos would tend to