I suspect we are going to see more and more of this. There was a CNET
story on 11/7 dealing with Ads and marketing. A recent survey polled
260 Ad agencies who said their current budgets for online media-they
call it conversational media vs. traditional media-was 2.5%. By 2012
they expect that percentage to be more than they spend on traditional
media. I suspect you will see much more product placement taking this
approach. It won't be subtle any more, it will be product features and
staged positive reaction.
On Nov 9, 2007, at 9:38 AM, Adam Quirk, Wreck Salvage wrote:
In case you need to get rid of breakfast:
http://www.myspace.com/roommates
Taking product placement and shilling to the next level.
Found on newteevee.com
--
Adam Quirk
Wreck Salvage
551.208.4644
Brooklyn, NY
http://wreckandsalvage.com
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