Just found this cool little tip in the Feedburner forums: If you don't want it to say "readers" but instead, something like "subs" or "listeners", you can pass in another parameter to the URL: the "label" parameter.
http://forums.feedburner.com/viewtopic.php?t=216 -- Adam Quirk Wreck & Salvage 551.208.4644 Brooklyn, NY http://wreckandsalvage.com [Non-text portions of this message have been removed]
