Hi Stijn,

Thanks for reaching out. When you filter a field using LIKE operator, if you 
use the exact term, it will equal to “=”. To filter the field that contains “a” 
for example in your case, you are supposed to use “a%” and the % stands for a 
sequence of characters. Here the % is used as a placeholder for 0 or more 
characters.

Thanks and regards,
Xiaoming, Google Ads API Team

Xiaoming
Google Ads API Team
ref:_00D1U1174p._5004Q2B0ZAA:ref

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