On Nov 13, 2007, at 1:24 PM, Alan Cooper wrote:

>  The place where personas would not be useful is where the persona is
> elaborate camouflage for a designer creating self-referential  
> solutions.
> In other words, personas help designers design for users. When  
> personas
> are used to help designers design for themselves instead, that would  
> be bad.

That's where poorly created personas aren't useful, not where personas  
in general aren't useful, no?

-- Jim Drew
     Seattle, WA


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