http://www.att.com uses this navigation method as well and they call it a "link farm"
I agree with Jared in his questioning of the investment. I think these "link farms" are actually a way to appease the business people who want their links on the front page. Its a way for designers to clean up the site above the fold and relegate the plethora of links the business wants. I think the trend has an unintended benefit for accessibility and mobile platforms. The link farm is at the bottom so it is a somewhat unobtrusive way to provide a site map without having to do a lot of navigation. Another motive for the link farm (at least at att.com) is & key word density for search engine optimization. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=41412 ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... disc...@ixda.org Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
