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Los Angeles Times
December 31, 2004

PROFITS CLOTHED IN SADNESS
A Southern town benefits by supplying the troops 
in Iraq, but for many with loved ones at risk, 
the work has its downside.

By David Streitfeld, Times Staff Writer

OPP, Ala. — Euna DuBose works in a factory sewing 
camouflage trousers for the Marines. As the 
grandmother of three soldiers, this gives her 
some uneasy moments.

An extra-small pair of pants will make her think: 
This fellow's just a baby. She'll wonder: Will he 
get home safe? And what about her son's sons — 
one in Afghanistan, one awaiting orders in 
Mississippi, one just home from Mosul but perhaps 
destined to return to Iraq?

DuBose never had thoughts like this with her last job, when she made Levi's.

"I'd rather be doing jeans," the 70-year-old said. "No emotions were involved."

She doesn't have much of a choice. The last jeans 
factory here failed two years ago. But the Marine 
uniform plant is thriving.

The war in Iraq is boosting Opp and many other 
communities. Over the last two years, military 
spending has become a pillar of the economy for 
the first time since President Reagan ordered the 
Cold War buildup of the mid-1980s.

Defense spending accounted for 11% of the third 
quarter's economic growth, double the rate of two 
years ago, according to government data released 
this month.

That figure does not fully depict the effect of 
the war, analysts say, because it doesn't account 
for the way military contractors are upping 
orders of equipment and raw material from their 
own suppliers, creating a wide ripple.

Companies in Evansville, Ind.; Union City, 
Calif.; Mullins, S.C., and McAllen, Texas, have 
just been awarded contracts totaling $91 million 
to make soldiers' ready-to-eat meals. Companies 
in Mount Gilead and Waynesville, N.C.; 
Belleville, Ill., and Atlanta won contracts worth 
a combined $70 million to quickly make black and 
desert tan hot-weather boots. In San Ramon, 
Calif., ChevronTexaco Corp. received a 
$108-million contract for jet fuel.

All of these contracts were awarded by the 
Defense Logistics Agency, an arm of the 
Department of Defense that buys apparel, fuel, 
medicine, construction material and repair parts. 
In the fiscal year that ended Sept. 30, the 
agency bought $28 billion in materiel and 
services, up 12% from the previous year.

No one is tracking what this spending is doing to 
employment, but it might be considerable. Sopakco 
Inc., the South Carolina company making 
ready-to-eat meals, publicized a $35-million 
contract extension two years ago as creating 250 
jobs.

Opp needs any stimulus it can get. Its heyday was 
20 years ago, when this region near the Florida 
border was thick with apparel plants producing 
dresses for Ralph Lauren, shorts for Arrow, 
children's wear for J.C. Penney Co. and lots of 
jeans for Levi Strauss & Co. and Lee Co.

The quest for cheaper labor drove all those 
factories to Mexico, the Caribbean and Central 
America. That caused a downturn that has left 
Opp's downtown with 14 empty stores along its 
two-block width. Even the McDonald's recently 
closed.

Yet if the war is providing Opp with a rare jolt 
of economic adrenalin, the cruel reason for the 
work prompts ambivalence.

"If it weren't for the war, we wouldn't have a 
job. But that doesn't mean it's good that there's 
a war," said Patricia Walker, who outlines the 
flies on 600 trousers a day. "It makes my head 
spin." Walker's daughter, Salena, is stationed 
with the National Guard in Italy.

Economists have long known that war can stimulate 
jobs and growth. World War II is widely credited 
with pulling the U.S. out of the Great 
Depression. In 1939, the increase in military 
spending amounted to 2% of the growth in the 
economy. By 1942, it was 100%.

War has been a stimulus in other eras, too. In 
1967, at the peak of the Vietnam War buildup, 
increases in military spending equaled half the 
rise in gross domestic product. In 1985, at the 
crest of the Cold War, it was about 15% of that 
year's growth.

During the 1990s, however, inflation-adjusted 
military spending declined. It's not a 
coincidence, economists say, that the decade was 
one long boom.

"Government spending and the taxes that finance 
it drain resources from the private sector, where 
the money would have been used to create more 
jobs and more wealth," said Daniel Mitchell of 
the Heritage Foundation, a Washington think tank 
with conservative views.

The supplemental appropriation for combat 
operations in 2004 was $65 billion. Every dollar 
of that is a dollar the government doesn't have 
available to spend on other things. Economists 
call this the opportunity cost.

"We're cutting or under-funding all kinds of 
useful stuff, from worker training to child 
healthcare," said Jared Bernstein of the Economic 
Policy Institute, a Washington think tank that is 
critical of the Bush administration. "So I'd 
argue that the opportunity cost is high."

Here in Opp, the workers at the American Apparel 
Inc. plant see opportunity in a more personal 
light.

Rita Mitchell, for instance, used to make $5.50 
an hour at a local dry cleaner. She had no 
insurance coverage or other benefits and had to 
put up with the public, which she didn't 
particularly like. She came to the factory only 
six months ago, but she's already fast enough to 
earn more than $9 an hour. She also has health 
insurance.

"There are a lot of single parents here," said 
the 38-year-old Mitchell. "They can make enough 
to live on."

Whether single or married, a lot of these workers 
have personal connections to the war. A survey of 
American Apparel employees during the Gulf War in 
1991 found more than half had a loved one 
involved in the fighting, and management 
speculates the figure might get that high this 
time too.

Mitchell has a photograph of her nephew, Jason, 
tucked away on her sewing table. "He drives a 
fuel truck somewhere near Fallouja. Not the 
safest thing, I know," she said. "I cry myself to 
sleep every night."

Founded in 1987 and based in Selma, Ala., 
privately held American Apparel has doubled in 
size in the last five years to 1,700 employees. 
(The company is unrelated to the identically 
named Los Angeles-based maker of casual wear.)

Part of the reason for the growth is an 
aggressive expansion, but an equal amount is 
because of increased demand for its products. 
Uniforms used in battle wear out much more 
quickly than dress uniforms worn on parade.

"I'm glad we do what we do because I think we do 
it well. I just wish we weren't doing as much as 
we are for the reason we are," said American 
Apparel President Rick Cippele.

The company has six factories making 17 items of 
clothing, all for the military. All the plants 
are in Alabama, which has a multitude of empty 
factories and women trained to work in them.

What keeps American Apparel from going the way of 
so many of its commercial colleagues is a federal 
law requiring the military to buy from U.S. 
companies whenever possible.

Kevin Burke, president of the American Apparel & 
Footwear Assn., credits military contracting with 
keeping most of the organization's 100 domestic 
apparel members alive.

The Defense Supply Center, an arm of the Defense 
Logistics Agency, spent $2.6 billion on clothing 
and textiles during the 2004 fiscal year. That 
was a jump of 28% over fiscal 2003.

"This is what happens in any wartime situation, 
whether it's 2004 or 1942 or 1953 or 1968," said 
Burke. "But even when the hostilities are over, 
there will still be a need to make apparel for 
the armed services."

Not, of course, that the hostilities appear anywhere near over.

"In terms of business, that's good news," Burke 
said. "The plants will be running at full 
capacity."

Despite this, some of the clothing contractors 
are trying to diversify their portfolios. 
Although American Apparel has no intention of 
getting into commercial work — "We dipped our 
toes in several times, and got bitten off at the 
kneecap," said Cippele, the firm's president — 
other companies see benefits.

Capps Shoe Co. in Lynchburg, Va., won a 
$35-million, five-year contract last month for 
women's dress Oxfords for the Army and Air Force. 
It's waiting to hear about a $25-million contract 
for men's shoes.

"It will put you in an early grave trying to get 
these contracts finalized," said Chief Executive 
Tom Capps. "If I did only military I'd have had 
to lay off just about everyone."

And if he did only commercial?

"A lot of the people in our factory wouldn't be working today," Capps said.

Between the two sides of his business, he hopes 
to expand his workforce by a third, to 200 people.

While American Apparel began as a military 
contractor and Capps has put increasing emphasis 
on government work, other firms are getting into 
defense work that never imagined it.

Randy Gardiner, president of Red Dot Corp., a 
manufacturer of heating and air-conditioning 
systems in Seattle, said its first government 
contract came "right out of the blue" last spring.

The military brass realized that armoring Humvees 
to make them less vulnerable to Iraqi mines was 
making them the equivalent of quick-bake ovens. 
Approached by the military with an emergency 
request for help, Red Dot promptly hired 100 
people and prepared 10,000 specially engineered 
air-conditioning kits in less than five months.

Although Gardiner wouldn't comment on what this 
did to the employee-owned firm's bottom line, he 
said 2004 revenue would be up about 20%.

The venture was successful enough for him to seek 
out other military work. Red Dot is now supplying 
cooling systems to a Houston manufacturer of 
armored trucks for the military. Defense 
subcontracting work like Red Dot's isn't tracked 
by government statisticians but it's an integral 
element of the war economy all the same.

"I don't think there's any downside to this," 
Gardiner said. "Every night I ponder the 
television programs that show wrecked and burned 
vehicles in Iraq and say, 'They're going to need 
to replace them.' "

Although that's also true for the uniforms being 
made in Opp, the town's new mayor realized the 
180-employee plant can't do all the work of 
revitalization. H.D. Edgar was scarcely sworn in 
when he flew to Korea in October.

He wouldn't say what he was after, but local 
speculation centered on a plant that would supply 
the massive Hyundai Motor Co. auto factory that 
will open in the state capital of Montgomery next 
year. On his return, Edgar also said it looked 
"real good" that a company from "up north" would 
be announcing an Opp plant in a week or two.

Weeks have stretched into months. Meanwhile, a 
few miles away in Dozier, one of the area's last 
remaining commercial apparel plants just closed.

In a statement to the local media, Dozier 
Manufacturing Inc. Vice President Nathaniel 
Wright said, "We just ran out of options, 
unfortunately." The plant made uniforms for 
Disney World employees.

Laid-off Dozier workers are joining the stream of 
those applying to American Apparel. The plant 
will be hiring 25 or 30 more workers in the next 
few weeks. And if American Apparel wins the two 
big contracts it's vying for, it will probably 
grow even more.

Maybe it's the nature of the work, maybe it's 
because everyone's relatively new, maybe it's 
just because this is the South, but there's an 
easy camaraderie on the plant floor. Many of the 
women have worked for the manager, Peggy 
Henderson, at one of those failed plants. Many 
say they just love sewing.

And they all are proud to be participating in the war effort.

Carol Wyatt was hired in July, a month before her 
oldest son, Morgan, was sent to Iraq. She's 
waiting for him to call so she can ask whether 
his uniform was made by American Apparel.

"I'm so glad we can make the soldiers what they 
need, that we have this opportunity in Opp," said 
Wyatt, 44.

She and her co-workers don't really discuss the 
reasons for the war, although there seems to be 
general agreement it was necessary, if 
unfortunate.

Said Wyatt: "We went because of the terrorist 
stuff. But I'd rather my son was back home. Any 
mother would."


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