moonming opened a new pull request, #2029:
URL: https://github.com/apache/apisix-website/pull/2029
## Summary
Structured data and accessibility improvements for SEO.
### BreadcrumbList Structured Data (#13)
- New `config/breadcrumb.js` Docusaurus plugin that injects BreadcrumbList
JSON-LD into every HTML page during post-build
- Generates breadcrumb hierarchy from URL path (e.g., `Home > Docs > APISIX
> Plugins > limit-req`)
- Human-readable labels for known path segments
- Registered in both website (`website/docusaurus.config.js`) and doc site
(`doc/docusaurus.config.js`)
- Google displays breadcrumbs in SERPs, improving CTR
### SoftwareApplication Structured Data (#14)
- Added `SoftwareApplication` JSON-LD to the Downloads page
- Includes: name, applicationCategory, operatingSystem, license (Apache
2.0), free pricing
- Enables rich results for software download pages
- Note: `BlogPosting` schema was already implemented in master
### Image Alt Text (#29)
- Added `alt={member.name}` to team page avatar images (previously missing)
- Added explicit `width`, `height`, and `loading="lazy"` attributes
### Out of Scope (upstream repo needed)
- **#15 Plugin title optimization**: Plugin docs are synced from
`apache/apisix` repo — titles need to be changed there
- **#16 Getting Started expansion**: Same — content lives in `apache/apisix`
repo's `docs/` directory
## Test plan
- [ ] `yarn build` succeeds for both website and doc packages
- [ ] Built HTML contains `BreadcrumbList` JSON-LD in `<head>` (check any
page)
- [ ] Downloads page contains `SoftwareApplication` JSON-LD
- [ ] Team page avatar `<img>` tags have `alt` attributes
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