Adobe President and COO mentions FrameMaker

2007-05-17 Thread Art Campbell
Interesting interview.
Expecting customers to use the tool that's most appropriate for the
job is kind of a stretch though. ;- )

Art

On 5/17/07, Rick Quatro  wrote:
> There is a brief mention of FrameMaker in the following article:
>
> http://knowledge.wharton.upenn.edu/article.cfm?articleid=1741
>
> Rick Quatro
> Carmen Publishing
> 585-659-8267
> www.frameexpert.com
>
-- 
Art Campbell art.campbell at 
gmail.com
  "... In my opinion, there's nothing in this world beats a '52 Vincent
   and a redheaded girl." -- Richard Thompson
 No disclaimers apply.
 DoD 358



Re: Adobe President and COO mentions FrameMaker

2007-05-17 Thread Chris Borokowski
True, but what impressed me about that interview is
how he mentions a strategy. Microsoft's strategy has
been to move into home/business user applications
across the board, and Adobe's seems to be to move into
professional applications across the board, which
means that Frame will be promoted much as Photoshop
is: the right tool for the professionals who do the
job that requires it. This will cause other users in
turn to see it as a valuable skill, even if they still
use Microsoft Word for writing letters, recipes,
playing tic-tac-toe, etc.

--- Art Campbell <[EMAIL PROTECTED]> wrote:

> Expecting customers to use the tool that's most
> appropriate for the
> job is kind of a stretch though. ;- )


User Interface design blog
http://user-advocacy.blogspot.com/
Code::Design::UI::Consulting
http://www.dionysius.com/


   
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Adobe President and COO mentions FrameMaker

2007-05-17 Thread Chris Borokowski
True, but what impressed me about that interview is
how he mentions a strategy. Microsoft's strategy has
been to move into home/business user applications
across the board, and Adobe's seems to be to move into
professional applications across the board, which
means that Frame will be promoted much as Photoshop
is: the right tool for the professionals who do the
job that requires it. This will cause other users in
turn to see it as a valuable skill, even if they still
use Microsoft Word for writing letters, recipes,
playing tic-tac-toe, etc.

--- Art Campbell  wrote:

> Expecting customers to use the tool that's most
> appropriate for the
> job is kind of a stretch though. ;- )


User Interface design blog
http://user-advocacy.blogspot.com/
Code::Design::UI::Consulting
http://www.dionysius.com/



Looking
 for a deal? Find great prices on flights and hotels with Yahoo! FareChase.
http://farechase.yahoo.com/



Adobe President and COO mentions FrameMaker

2007-05-17 Thread Rick Quatro
There is a brief mention of FrameMaker in the following article:

http://knowledge.wharton.upenn.edu/article.cfm?articleid=1741

Rick Quatro
Carmen Publishing
585-659-8267
www.frameexpert.com




Re: Adobe President and COO mentions FrameMaker

2007-05-17 Thread Art Campbell

Interesting interview.
Expecting customers to use the tool that's most appropriate for the
job is kind of a stretch though. ;- )

Art

On 5/17/07, Rick Quatro <[EMAIL PROTECTED]> wrote:

There is a brief mention of FrameMaker in the following article:

http://knowledge.wharton.upenn.edu/article.cfm?articleid=1741

Rick Quatro
Carmen Publishing
585-659-8267
www.frameexpert.com


--
Art Campbell [EMAIL PROTECTED]
 "... In my opinion, there's nothing in this world beats a '52 Vincent
  and a redheaded girl." -- Richard Thompson
No disclaimers apply.
DoD 358
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Adobe President and COO mentions FrameMaker

2007-05-17 Thread Rick Quatro

There is a brief mention of FrameMaker in the following article:

http://knowledge.wharton.upenn.edu/article.cfm?articleid=1741

Rick Quatro
Carmen Publishing
585-659-8267
www.frameexpert.com

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