In this snippet, you can change the word "carmakers/automakers"
with "developers". "Vehicle" = unit, like condo
On The Chopping Block
We looked at price cuts because, while alluring, they may indicate a
carmaker's desire to jump-start sluggish sales, which may in turn
indicate a less than accurate initial sticker price. Though a number of
external forces--such as those related to the economy-- can suddenly
precipitate a short-term price cut, typically automakers eager to
unload their vehicles will keep adjusting the transaction price through
incentives in an attempt to make the vehicle more appealing.
"Short-term incentives won't have much of an effect on residuals," says
David Wurster, president of Vincentric, "but a continuous pattern of
using them begins to reflect a longer-term lack of appeal for a
vehicle."
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