Count me in.
Guy Redwood
http://www.SimpleUsability.com
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Posted from ixda.org (via iPhone)
http://www.ixda.org/discuss?post=48351
Welcome to the Interaction
I'm a big fan of the Microsoft Lifecams. The notebook versions are
relatively discrete. VX-7000 and NX-6000
We put black tape over the light on the front so that it doesn't
distract the users.
Guy
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Posted from the ne
Jared - After reviewing the video, I was hoping you would expand your
thoughts on the validity of eye tracking data and ouija boards and
correlation to thought processes.
You've suggested that fixations don't offer any
evidence/insight/it's false etc.
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Jared, we don't badger and we don't make things up.
Users are very relaxed and chat freely in our retrospective sessions.
That's the point.
Are you assuming that we need to badger users because that's what
you do in your think aloud sessions? Is that because the user is
trying to do something, t
Todd said:
"Yeah, it's impressive to see those heat maps. I love looking at
them. But that's the only true value%u2014visual aesthetics. It
doesn't really tell you anything about why anyone does anything."
Indeed.
That's why the in-depth understanding comes from using the
eyetracking data in a r
I need to brush up on my 'dealing with phobics' skills. A lot of the
positions against eye tracking are unreasonable. There is a clear
correlation between what people look at and what they comprehend. Why
would anybody deny it? I've never been very good at reading things
I've not looked at!
At the
What sort of ROI are you wanting? A 60% uplift in sales because we
understood how users were subconsciously making decisions? 22% uplift
in sales because we saw the relationship between the use of language
and the task? All 'stuff' that think-aloud wouldn't show you.
The way I see it, the world f
, indepth.
Guy Redwood
founder of SimpleUsability
http://www.simpleusability.com
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Posted from the new ixda.org
http://www.ixda.org/discuss?post=44684
Welcome to the
Sounds good, please count me in.
guy dot sangwine at gmail.com
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Posted from the new ixda.org
http://www.ixda.org/discuss?post=43460
Welcome to the Interaction