Correction, it's HBO Now. HBO Go is the existing product offered with
cable/satellite HBO subscriptions.


On Mon, Mar 9, 2015 at 1:50 PM, Adam Bowie <a...@adambowie.co.uk> wrote:
> Well it looks like HBO Go will be $14.99 a month according to the Apple
> launch thing happening at the moment:
> http://live.theverge.com/apple-watch-macbook-liveblog-march-2015/
>
> On Fri, Oct 17, 2014 at 2:28 PM, David Risner <da...@risner.org> wrote:
>>
>> I don't think anybody has pointed this out, but the CBS streaming plan
>> specifically excludes devices that use one's TV as a display device (e.g.,
>> Roku).
>>
>> One could still hook up one's computer to a TV, but they seem to be trying
>> to not compete with their broadcast / cable television streams.
>>
>> On Oct 16, 2014 9:30 PM, "M-D November" <mdnovem...@gmail.com> wrote:
>>>
>>> The only way I see CBS's pricing making sense is for the people who
>>> already subscribe to the Big Brother live streams each summer (since they're
>>> included in the cost of the "all action" service).
>>>
>>> On Thursday, October 16, 2014 10:46:01 AM UTC-4, Adam Bowie wrote:
>>>>
>>>> This is probably worthy of its own thread, but CBS is launching "CBS All
>>>> Action," including live streaming of most of its programming as well as an
>>>> extensive ad-free archive, all without the need for a cable subscription.
>>>> Live streaming is only in some markets initially, and NFL is currently
>>>> excluded.
>>>>
>>>> But I note that they'll be charging $5.99 a month for this service. Even
>>>> taking account of the volume of archive programming, that certainly makes 
>>>> me
>>>> think that HBO will be closer to $20 than $10 when it launches.
>>>>
>>>>
>>>> http://www.theverge.com/2014/10/16/6987543/cbs-all-access-streaming-service-no-cable-required-launches
>>>>
>>>>
>>>> Adam
>>>>
>>>> On Thu, Oct 16, 2014 at 9:43 AM, Adam Bowie <ad...@adambowie.co.uk>
>>>> wrote:
>>>>>
>>>>> I think it's worth noting that "over-the-top" refers to any kind of
>>>>> service on demand streaming, and it can still refer to "walled garden"
>>>>> services that need accreditation via your cable operator. So HBOGo would
>>>>> already count as an "over-the-top" service.
>>>>>
>>>>> That said, it certainly still sounds like 3) in the list above.
>>>>>
>>>>> But I think the price would need to be closer to $20. If you look at
>>>>> the revenues that HBO makes through subscription, and their subscriber
>>>>> numbers, they're currently getting something like $11.80 per subscriber 
>>>>> per
>>>>> month if my maths is correct (http://bowie.it/1yEH8cH). So that's the
>>>>> absolute minimum they're going to want.
>>>>>
>>>>> And given that the Turner division of TW also makes a lot of money
>>>>> through cable subscriptions, TW can't afford to annoy the cable companies
>>>>> too much. A higher price point means that cable companies can say they 
>>>>> offer
>>>>> HBO cheaper.
>>>>>
>>>>> If it's only $10, then the 70m odd non-HBO homes that currently take
>>>>> cable TV, could buy the service cheaper direct from HBO than via Comcast
>>>>> etc. And you can be sure that this wouldn't make them happy.
>>>>>
>>>>> The question then is, how many households would cancel cable TV
>>>>> altogether, and just use a combination of free-to-air/Netflix/Hulu/HBO 
>>>>> etc?
>>>>> Of course, for that, you still need the internet. And that probably means
>>>>> going to your cable company...
>>>>>
>>>>>
>>>>>
>>>>> Adam (who's overly curious about this stuff)
>>>>>
>>>>>
>>>>> On Thu, Oct 16, 2014 at 4:40 AM, M-D November <mdnov...@gmail.com>
>>>>> wrote:
>>>>>>
>>>>>> HBO is using the phrase "over-the-top" in their PR - that's the same
>>>>>> language WWE used when launching the WWE Network earlier this year at 
>>>>>> CES.
>>>>>> That confirms that the online-only subscriptions will sidestep the
>>>>>> cable/satellite providers entirely.
>>>>>>
>>>>>> Cost is the huge unknown here.  HBO will need to weigh their pricing
>>>>>> against Netflix and Hulu, and while the two existing services aren't 
>>>>>> exactly
>>>>>> carbon copies of HBO, potential customers will certainly make the 
>>>>>> comparison
>>>>>> anyway.  (Oh, and Amazon, but not really.)  The $8-9 price point seems 
>>>>>> to be
>>>>>> the sweet spot for online programming services (WWE comes in higher at
>>>>>> $9.99, but they've got a niche audience).  Assuming HBOGo remains the 
>>>>>> same
>>>>>> as it is now (movie library + originals immediately after first airing
>>>>>> [except LWT] + library of old original series), a $9-10 price point 
>>>>>> might be
>>>>>> reasonable.  But if the online subscription includes access to a stream 
>>>>>> of
>>>>>> the actual channels, I could see that price going up.
>>>>>>
>>>>>> I guess we'll see.
>>>>>>
>>>>>> On Wednesday, October 15, 2014 11:55:04 AM UTC-4, Brad Beam wrote:
>>>>>>>
>>>>>>> As long rumored, HBO will start offering online streaming service
>>>>>>> next year.
>>>>>>>
>>>>>>>
>>>>>>>
>>>>>>> How will it be distributed? Perhaps:
>>>>>>>
>>>>>>> (1) Through existing cable providers.
>>>>>>>
>>>>>>> (2) Through online providers (Amazon, Google, et al).
>>>>>>>
>>>>>>> (3) Directly to customers, like Netflix.
>>>>>>>
>>>>>>> http://insidetv.ew.com/2014/10/15/hbo-online-streaming-service/
>>>>>>>
>>>>>>>
>>>>>>>
>>>>>>> _  _
>>>>>>>
>>>>>>> |_>|_>  Brad Beam- Belle WV
>>>>>>>
>>>>>>> |_>|_>  http://www.facebook.com/74bmw
>>>>>>
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>>>>>
>>>>
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