The following article appeared in the Hindu editorial page on the implications 
of the recent act pertaining to CopyRight.

Imprisoning the consumer behind a digital firewall
 Srividhya Ragavan 



By introducing Digital Rights Management, the amended Copyright Act could 
compromise the legitimate rights of customers and stifle innovation
 
The Lok Sabha passed the Copyright (Amendment) Bill, 2012 on Tuesday and the 
media have highlighted some of its positive aspects, especially the provision 
for artists to earn lifelong royalty from the commercial use of their works. 

Sadly, a major amendment relating to the introduction of Digital Rights 
Management (DRM) has gone unnoticed. It is unfortunate that such a huge 
amendment which can impact the everyday lives of middle class Indians has been 
introduced without adequate debate and mostly only with industry inputs.

The power of DRM

DRM is like a software code used to manage the rights of copyright owners when 
any copyrighted material like books or songs are transmitted digitally. Unlike 
natural limitations built into the dissemination of hard copies, digital 
dissemination of copyrighted materials is quicker and easier. Hence, copyright 
holders use DRM technology as a self-help measure to prevent unauthorised and 
bulk digital dissemination of copyrighted materials.

These days, for instance, software comes equipped with inbuilt DRM programmes 
that tie it to a limited number of users or devices. A user who buys legal 
software cannot give a copy to a friend - the DRM ties the software to a single 
device or user. Similarly, DRM technology in modern DVD players - termed as 
Content Scramble System (CSS) - prevents users from copying the content. Even 
if a user copies a DVD, the disc will not play in a regular DVD player.

The Kindle example

The problem is such DRM measures can prevent fair-uses authorised under 
copyright laws like copying software from one's own laptop to desktop, or 
copying a DVD for private use. Therein lies the immense power that DRM can 
create over technology corporations. For example, Amazon's Kindle is a wireless 
electronic reading device where users can download books or other materials to 
save one the trouble of carrying bulky books. But, on July 17, 2009, users who 
bought George Orwell's Animal Farm and Nineteen Eighty-Four found that Amazon 
had automatically deleted copies of books from their Kindles overnight. DRM 
technology allowed Amazon to enter and delete files in each individual's 
Kindle. Reportedly, the copyright owners decided not to sell the content on 
Kindle. Well, if you had purchased a paper copy of the book, can the company 
send its employees to take it back from your house without explanation and 
prior authorisation while leaving the refund of the purchase price on your 
kitchen table?

Intellectual property misuse

Similarly, unlike in the case of a paper book that can be lent to a friend, an 
e-book will become accessible only to a user whose user name and password match 
- thus affecting the resale rights of the user. Further, in the United States, 
the use of DRM to protect materials that are in the public domain has led to a 
new line of cases cited for intellectual property (IP) misuse that has 
competition law impact. For instance, Lexmark Inc. equipped its printer refill 
cartridges with a DRM code that instructed the printer to only recognise 
Lexmark cartridges. It prevented customers from purchasing cheaper generic 
refill cartridges. Importantly, Lexmark held no IP rights over the printer 
cartridge and hence should be amenable to market competition. Competitors who 
broke the DRM code were sued for circumvention of technology - which is a 
violation in India under section 65B of the present Copyright (Amendment) Bill, 
2012. Notably, in the U.S., it took years for the court to rule on Lexmark's 
misuse of IPR because its DRM did not protect any intellectual property. In 
India, technology companies will get the same level of powers - and 
unfortunately, unlike the U.S., there are no NGOs like the Electronic Frontier 
Foundation to fight such misuse.

In the U.S., DRM measures have also been criticised as having a propensity to 
slow the pace of development - a move that the Joint Parliamentary Committee 
did not take full cognisance of. 

For example, ReplayTV and TiVo were recording devices that allowed users to 
record TV programmes while automatically deleting advertisements. (Imagine the 
pleasure of recording a cricket match without the advertisements.) Turner 
Broadcasting (with other studios) sued the manufacturers, asserting copyright 
violation. The courts forced both device manufacturers to remove the 
record-by-removing-advertisements feature on the grounds that it altered the 
original programme. Consumers, of course, were the ultimate losers but so was 
the new technology.

The treaties

For countries like India, it is important to create research opportunities to 
promote competition and innovation in new technology. India is technologically 
still advancing and DRM measures are simply overenthusiastic efforts that can 
dangerously choke innovation. Indian economic conditions would further impose a 
huge burden when and if misuse occurs. Indeed, the World Trade Organisation 
(WTO)'s agreements do not mandate establishment of anti-circumvention (DRM) 
measures. Digital copyrights and DRM measures are addressed by the World 
Intellectual Property Organisation (WIPO)'s Treaties, namely, the WIPO 
Copyright Treaty (WCT), 1996 and the WIPO Performances and Phonograms Treaty 
(WPPT), 1996. But, India is not a signatory to either and hence the urgency to 
comply is perplexing and disappointing.

India's amendments on DRM are clearly driven by industry. In fact, at a recent 
conference, an official of the copyright office acknowledged that they closely 
worked with the industry and seemed unaware of piling criticisms about DRM 
technology abroad. 

The Parliamentary Standing Committee that made the recommendations for the 
amendment has not exhaustively examined the nexus between DRM and IPR misuse 
and its effect on the public domain. Nor is there any research in India - by 
the committee or otherwise - on the effect of such measures on the economy and 
innovation, especially given the Indian software industry's current attempt to 
metamorphose into innovators. Last century's technological revolution that 
spewed out savvy products for consumers depended on fair-use of lawfully 
obtained copyrighted materials. DRM thrives when the fair-use exception to 
copyright law is narrow. In India, unfortunately, these measures leave a 
gigantic burden on the judiciary to prevent any attempt to narrow fair-use of 
copyright laws.

(The author is Professor of Law at the University of Oklahoma College of Law, 
and Fulbright Scholar attached to NLSIU, Bangalore.)
 


http://www.thehindu.com/opinion/op-ed/article3449611.ece

Vikas Kapoor,
MSN Id: dl_vi...@hotmail.com, Yahoo&Skype Id: dl_vikas,
Mobile: (+91) 9891098137.

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