Hi Everyone,
Here are the notes I took during the advocacy BOF at OSCON:
There was discussion about how it is difficult to get new
users because it is difficult to find mod_perl friendly
hosting providers. Except full hosted server or User Mode
Linux which still means they have to maintain an entire
server. Should we maybe have a "How to be a mod_perl web
host provdier?" HOWTO?
It was suggested that we advertise via google ad words.
Tie the majority of our PR campaign to the release of mp2
Randal said he would be willing to interview Ticketmaster
employees for a Linux Journal article.
News outlets to target:
Economist
CIO
New York Times
News on perl.apache.org???? It would give outside news
sites a way to easily find out what is happening with
mod_perl, but always having stale news wouldn't be good
either.
It was suggested that we have a better quickstart guide
for new users with stub handlers, stub apache configs,
etc. Maybe have a "run in place" installation for
people to try mod_perl.
Need to go after the managers and sysadmins as well as
the programmers. Because each has different concerns
that need to be addressed.
Need some PR related to sites that are switching from
Java, PHP, etc to mod_perl. Overture was suggested as
they are moving from Java to mod_perl.
We should focus on getting users in the door by showing
them the instant power of Apache::Registry as a stepping
stone to the full power of mod_perl.
We need someone to lead the PR push. To head up and
coordinate the campaign.
Need more numbers to show people in the press releases
such as number of sites, book sales, etc.
Need to find and/or use our existing contacts to get in
the door at certain news organizations.
We should use the weight of the Perl Foundation and the
Apache Foundation to help us in all of these areas.
Get money from companies using mod_perl to help with
the advocacy campaign such as Ticketmaster.
Need to get more articles in trade magazines in general.
---------------------------------
Frank Wiles <[EMAIL PROTECTED]>
http://frank.wiles.org
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