Hi Eric,
thank you for your quick reply!
Unfortunately I think your summary is not precise. I checked it -
using the example from my last post with your idea "excluding the
BROAD version" doesn't work the way the Google Keyword Tool does.
The stemmed version does a better job in my case. Is there a way to
use wildcards or a way to stem words using the AdWords API? (I mean
not only using the BROAD/EXACT/PHRASE version of the stop-keyword)
Best regards,
Dian
On 25 Feb., 18:43, AdWords API Advisor <adwordsapiadvi...@google.com>
wrote:
> Hi Dian,
>
> Thanks for sharing your solution. To summarize, you can generate a
> list of only "additional" keywords be excluding the BROAD version of
> your source keyword.
>
> Best,
> - Eric
>
> On Feb 25, 5:32 am, "web.dev" <perl....@gmail.com> wrote:
>
> > Hi Eric,
>
> > thank you for your reply!
>
> > I ended up with the same ideas you propose and I would like to share a
> > possible solution with the community (perhaps you could comment it if
> > anything is wrong).
>
> > Althought your solution seems to be logical it doesn't exactly solve
> > the problem. Here is an example:
> > * I trigger a BROAD search on "gesetzliche krankenversicherung" (BROAD
> > is set as type for the results too)
> > * one of the results is "gesetzlich krankenversicherung" (a stemmed
> > version of the keyword requested)
> > * however the NGRAM GROUP is the strong keyword "krankenversicherung" ->
> > following your ideas this should be an "additional" keyword
>
> > * well - it's not (referencing the Google Keyword Tool :-)
>
> > So I ended up thinking - why not using the stemmed version as a stop
> > keyword?
> > I use the ExcludedKeywordSearchParameter where I put my stemmed
> > keyword. After a couple of tests the results match (more or less - at
> > least there are no "related" keywords mixed in the "additional"
> > keywords) the results from the keyword tool.
>
> > In my opinion the real worthy keywords are generated after stemming
> > the main keyword and trying to differentiate between "related" and
> > "additional" based on it.
>
> > Best regards,
> > Dian
>
> > On 22 Feb., 17:04, AdWords API Advisor <adwordsapiadvi...@google.com>
> > wrote:
>
> > > Hi Dian,
>
> > > The NgramGroupsSearchParameter doesn't match your use case perfectly,
> > > and that is because keywords can only belong to one ngram group. If
> > > you include the requestedAttributeType NGRAM_GROUP you can see which
> > > group a returned keyword is in. The keyword "betriebliche
> > > altersvorsorge" is popular enough to have it's own ngram group, which
> > > is why it doesn't show up when you filter for the "altersvorsorge"
> > > ngram group.
>
> > > If you want to split keywords by "related" and "additional", your best
> > > bet may be to do the following:
>
> > > - Don't use the NgramGroupsSearchParameter and return all types of
> > > keywords.
> > > - Request the NGRAM_GROUP attribute with your results.
> > > - For all ideas where the NGRAM_GROUP contains the source keyword,
> > > treat as "related".
> > > - For all ideas where the NGRAM_GROUP doesn't contain the source
> > > keyword, treat as "additional".
>
> > > Best,
> > > - Eric Koleda, AdWords API Team
>
> > > On Feb 22, 9:58 am, "web.dev" <perl....@gmail.com> wrote:
>
> > > > Unfortunately the results generated after using n-gram groups didn't
> > > > work for me!
> > > > I have tested using the NgramGroupsSearchParameter but the results did
> > > > not fulfill my expectations - matching the way the external Keyword
> > > > Tool generated "related" vs. "additional" keywords was not successful.
>
> > > > The example (using the PHP lib):
> > > > $selector->searchParameters = array($relatedToKeywordSearchParameter,
> > > > $keywordMatchTypeParameter
> > > > //, new NgramGroupsSearchParameter(array("altersvorsorge"))
> > > > , new LanguageTargetSearchParameter(array(new LanguageTarget('de'))));
>
> > > > The results are:
> > > > 1) betriebliche altersvorsorge
> > > > 2) altersvorsorge rentenversicherung
> > > > ...
> > > > If I uncomment the line regarding n-gram the first result is not
> > > > returned - so it is an "additional" keyword (since it's ngram group is
> > > > the keyword itself). But according to the Keyword Tool this is a
> > > > "related" and not an "additional" keyword - it is even the most
> > > > related one!
>
> > > > Any suggestions on this topic? Google Team?
>
> > > > Thanks in advance,
> > > > Dian
>
>
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