Re-posting the last inquiry 
(https://groups.google.com/g/adwords-api/c/SDyRhokC9AA) from the forum as 
it wasn't routed to our support queue.


On Thursday, June 22, 2023 at 4:48:38 PM UTC+8 greg....@oxbridge.email 
wrote:

> I have looked at the examples again and have looked at the source code.
>
> I think that fundamentally this is an issue with Google's documentation 
> (unsurprising based on past experience, but anyway, I digress...).
>
> While at first glance *Upload Offline Conversion* 
> <https://developers.google.com/google-ads/api/samples/upload-offline-conversion>
>  
> and *Upload Conversion with Identifiers* 
> <https://developers.google.com/google-ads/api/samples/upload-conversion-with-identifiers>
>  look 
> like different calls, they use *the same class* (ClickConversion) - just 
> called with different parameters. Neither example passes the order id.
>
> Also *Upload Conversion Enhancement* 
> <https://developers.google.com/google-ads/api/samples/upload-conversion-enhancement>
>  
> and *Upload Conversion Adjustment* 
> <https://developers.google.com/google-ads/api/samples/upload-offline-conversion>
>  use 
> the same class (ConversionAdjustment), the adjustment type alters the 
> behaviour and whether some of the properties change from optional to 
> required.
>
> Here's a table showing what parameters are supported (has value) and which 
> are shown in the above example code (highlighted in blue).
>
> [image: conversions.png]
>
> Based on the above (*and it would be great if someone at Google could 
> confirm this!) *the best practice would be.
>
>    1. Log your ClickConversion with gclid/wbraid/gbraid, *and include 
>    order_id *(for step 2). You probably could pass identifiers here, but 
>    you might want to do that on step 2 for simpliccity.
>    2. To enhance the conversion, call ConversionAdjustment, with the same 
> *order_id 
>    *(as you can only do gclid/datetime pairs and *not *pairs with 
>    wbraid/datetime or gbraid/datetime, this seems better way to reference a 
>    unique conversion from step 1) and include:
>    a) user agent
>    b) all the user identifiers you have: hashes of name, phone, email, 
>    postal address etc.
>
> Any adjustments are separate, hopefully it's clear to see what to do in 
> the last three columns.
>
> Ultimately I think the best actions variables to send are:
> [image: conversions2.png]
>
>
>    1. Upload with gclid/gbraid/wbraid and order_id
>    2. Enhance the conversion by referencing order_id.
>    3. Adjusting by referencing order_id
>
> I think that's it? As I said before - it would be great to have someone at 
> Google confirm this!
>
> Kind regards
> Greg
>
>
> On Wednesday, 21 June 2023 at 16:07:32 UTC+1 Google Ads API Forum Advisor 
> wrote:
>
>> Hi, 
>>
>> Thank you for getting back to us. 
>>
>> I understand that you want to upload click conversions and conversion 
>> adjustments (enhanced conversions) through the API. Please note that you 
>> need to associate your offline click conversions with a conversion action 
>> by passing the *gclid* identifier. In addition, provide the conversion 
>> date time, conversion action resource name and optionally the conversion 
>> value and currency to *ConversionUploadService. *Please use this code 
>> example (
>> *https://developers.google.com/google-ads/api/docs/conversions/upload-clicks#code_example*
>>  
>> <https://developers.google.com/google-ads/api/docs/conversions/upload-clicks#code_example>)
>>  
>> as reference. 
>>
>> Additionally, in order to adjust a conversion, you must first have a 
>> conversion action *set up*, and you must also have recorded the 
>> conversions that you are about to adjust. With this, kindly check this code 
>> example (
>> https://developers.google.com/google-ads/api/docs/conversions/upload-adjustments#code_example)
>>  
>> for reference.
>>
>> Please let us know if you have further questions.
>>
>> *Reference Links:*
>>
>>    - *ConversionUploadService - *
>>    
>> *https://developers.google.com/google-ads/api/reference/rpc/v14/ConversionUploadService*
>>  
>>    
>> <https://developers.google.com/google-ads/api/reference/rpc/v14/ConversionUploadService>
>>  
>>    - *set up - *https://support.google.com/google-ads/answer/1722054 
>>
>> This message is in relation to case "ref:_00D1U1174p._5004Q2m9sBR:ref"
>>
>> Thanks,
>>   
>> [image: Google Logo] Google Ads API Team 
>>
>>
>>

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