Dear Google Ads team,
Currently we are using Google Ads campaign resource in order to request
relevant performance values like impressions, clicks or costs. For further
analysis we are also interested in segments.asset_interaction_target.asset,
which is also available within mentioned resource. However, it seems that
number of views/clicks/costs are partly increasing dramatically, as soon as
we are requesting this segment.
Please find attached an example.
Request without segment asset_interaction_target.asset:
SELECT
campaign.id
,segments.date
,segments.device
,segments.ad_network_type
,metrics.impressions
,metrics.clicks
,metrics.cost_micros
,metrics.conversions
,metrics.conversions_value
,metrics.all_conversions
,metrics.all_conversions_value
,metrics.conversions_from_interactions_rate
FROM campaign
WHERE segments.date BETWEEN \'2023-09-01\' AND \'2023-09-01\'
AND campaign.advertising_channel_type = \'PERFORMANCE_MAX\'
AND campaign.id = 19643398483
Based on that response I'm getting *447 clicks *and *5795** impressions*.
If I'm requesting same with segment asset_interaction_target.asset:
SELECT
campaign.id
,segments.date
,segments.asset_interaction_target.asset
,segments.device
,segments.ad_network_type
,metrics.impressions
,metrics.clicks
,metrics.cost_micros
,metrics.conversions
,metrics.conversions_value
,metrics.all_conversions
,metrics.all_conversions_value
,metrics.conversions_from_interactions_rate
FROM campaign
WHERE segments.date BETWEEN \'2023-09-01\' AND \'2023-09-01\'
AND campaign.advertising_channel_type = \'PERFORMANCE_MAX\'
AND campaign.id = 19643398483
I'm receiving *1567 clicks *and *28230 impressions*
Based on Google Ads documentation it could happen, that specific segements
lead to less numbers, which would make sense. However, receiving more
clicks/impressions/costs makes no sense for me.
Do you have any idea, why segment asset_interaction_target.asset could
increase number clicks/impressions/costs?
Best regards,
Hannes
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