Greetings,

During our upgrade process, we have been comparing what is in our database 
against the google ui for impressions / clicks.

We are seeing occasionally a different number of impressions in items.
A negligible percentage, but a difference all the same.

For instance in one set of keywords, we are off 11 impressions out of 30 
million in July.
In another we are off 15 out of 11.5 million in June.


At what point does google consider data final?

I was considering pulling data from just 2 weeks ago, rather than the 4 
which I think we doing now.

Or should I every once in a while pull 6 months?

I would like to have a perfect data set.

-tim


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