Hello John, All,

Thanks a lot for your feedback. I've logged your message as a feature 
request.


-Danial, AdWords API Team.


On Sunday, March 3, 2013 9:09:58 PM UTC+4, John Lister wrote:
>
> HI, probably too late for the (hopefully) soon released API next version, 
> but I have a few feature requests for the parameter side of the api which 
> would be great to see in a new release, I'll be honest and while most of 
> the API is great, it does feel like the parameters were tagged on last 
> minute.. Anyway I digress, the features:
>
> - Ability to have partial failures for mutate operations - I know that 
> parameters are probably less like to fail than other types of operation, 
> but things happen and it would be nice to not retry the whole list of 
> operations for a mistake - current the main problem I have and strictly 
> speaking it is a human issue is deleted keywords not getting propagated to 
> my local db when made by rogue users on the web interface, but I guess 
> other things such as illegal values could creep in there.
> - Ability to do bulk jobs with parameters, would be great to fire these 
> off in the background and just grab the results
> - Ability to have a default value for a group/ad and not specify a param 
> for each keyword
>
> As you can see the big problem for me is dealing with a large number of 
> parameter updates, I can't see a simpler way around it when you have 10s 
> (close to a 100) of thousands of "products" in your campaigns and the 
> associated million or so keywords. Trying to push through parameter changes 
> seems to be a slow process compared to the elegant nature of other updates, 
> especially as you easily hit "Rate Exceeded" errors if you are not careful
>
> Thanks and continue the great work
>
> John
>

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