Hello Dorian,

Custom parameters (values) are part of the campaign object, these are 
mutable. You can't add/remove the parameters (placeholders) to/from the 
existing ad tracking template though.


-Danial, AdWords API Team.


On Wednesday, June 24, 2015 at 9:18:21 AM UTC+2, Dorian Kind wrote:
>
> Hi all,
>
> as the title says, I was looking for clarification as to whether changing 
> any custom parameters on ad objects also implies having to delete the old 
> ad and create a new one. From my understanding, the answer should be yes, 
> but the documentation isn't quite clear on it:
>
> > *Note: Ad objects are immutable. Therefore, any attempt to update the 
> final URL or tracking template of an Ad via a SET operation will be 
> silently ignored.*
>
> This is from <
> https://developers.google.com/adwords/api/docs/guides/upgraded-urls>, and 
> it explicitly mentions only the final URL and tracking template attributes. 
> Am I right in assuming that this also applies to custom parameters?
>
> Thanks and best regards,
> Dorian
>

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