Hi Giles,

As far as I know, the mobile device preference (30001) means that we will 
do a best effort to serve this ad on mobile, but it's not 100% guaranteed. 
The other two ads will serve on desktop and mobile. If you want them to 
serve only on desktop, you'd want to set a very low bid modifier on mobile 
for these ads.

Other than that, the ads should work as you expect. Though, this is a 
product-specific question, so I recommend posting on 
https://www.en.advertisercommunity.com/# and ask a Google Community manager 
to confirm.

Cheers,
Anash P. Oommen,
AdWords API Advisor.

On Monday, March 21, 2016 at 12:07:06 PM UTC-4, Giles Bodger wrote:
>
> Hi all,
>
> If i have 2 Ads in an AdGroup and i am targeting NON mobile (ie no device 
> preference set on the ads) and i have my campaign settings set to "
> ROTATE_INDEFINITELY" i can expect those ads to rotate more or less evenly 
> - this is what we have currently
>
> If i now Add another Ad to that AdGroup, BUT set it's device preference to 
> CriterionId 30001 (targeting mobile devices) - what will the effect be on 
> the other 2 ads showing specifically on NON mobile.
>
> Will the 2 original ads continue to rotate evenly on Non Mobile ?
> Will the fact that the Mobile targeted ad is present have a bearing on 
> that rotation ?
>
> I am presuming that having an ad that directly target's mobile, would 
> never be a candidate to select in those available for Non Mobile targeting 
> within an ad group where the campaign is set to ROTATE_INDEFINITELY
>
> cheers in advance
>
> Giles
>

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    • Re: Ad Rot... 'Anash P. Oommen (AdWords API Team)' via AdWords API Forum

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