Hi, I am trying to understand the significance of values returned by TrafficEstimatorService API for new accounts. Especially values returned for averageCpc, averagePosition, clickThroughRate,clicksPerDay, impressionsPerDay ,totalCost. On what basis do we return this data? I understand that posstion, CTR, clicks are returned based on existing creatives in the account. But how does this work for new accounts? what about impressions? Does that depend on current account? Ideally, if I am trying to find out new keywords, it should give me normal impressions for them right? If the impressions count is modified and customised for my account and for some reason it is very low, how will i come to know the actual potential of the same?
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