Hi Kurt,

The Zero-impression behavior of each field is listed in the report 
documentation 
<https://developers.google.com/adwords/api/docs/appendix/reports>. If a 
field does not support Zero-Impressions, this value is false and will raise 
an error if it is included in the report definition and the 
includeZeroImpressions 
header 
<https://developers.google.com/adwords/api/docs/guides/reporting#request-headers>
 is 
set to true. If a field does support zero impressions, then the inclusion 
of zero impressions depends on the value of the includeZeroImpressions 
header. I'll file a request to have the docs updated so this behavior is 
more clear. 

Regards,
Shwetha, AdWords API Team.

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