Negative keywords on campaign level are very different from negative
keywords on group level with regard to either adding or removing such
negatives.
Therefore the notion whether a negative is defined at campaign level or
group level is very important.
To make that explicit distinction Google does the following:
- In KEYWORDS_PERFORMANCE_REPORT you can only get negative keywords on
group level.
- In CAMPAIGN_NEGATIVE_KEYWORDS_PERFORMANCE_REPORT you can only get
negative keywords on campaign level.
So, with regard to your question why you don't get negative keywords on
campaign level with the Keywords performance report, the answer is that
that particular report was not designed for negative keywords on campaign
level.
Hope this helps.
On Saturday, January 21, 2017 at 8:04:01 AM UTC+1, vj wrote:
>
> Hi,
>
> I am trying to download keywords using adwords api via KeywordPerfomance
> Report.
>
> I wants both Negativekeywords and Not negative Keywods in Keywords report.
>
> I have used bellow Predicate while download KeywordPerfomance Report and
> Campaign,adgroup status Enabled,Paused.
>
> *$IsNegative = new Predicate('IsNegative', 'IN', array(true,false));*
>
> I am getting negative keywords in report by seeing *isNegative *column
> true or false but still I am not getting all negative keywords in
> KeywordPerfomance report . I am getting other negative keywords but not all.
>
> Than I tried to download *CAMPAIGN_NEGATIVE_KEYWORDS_PERFORMANCE_REPORT *in
> that report I am getting all negative keywords but I dont want to use this
> report , I want all keywords from single report KeywordsPerfomance Report.
>
>
> Could you please let me know Why I am not getting all negative keywords in
> KeywordPerfomance Report.?
>
> Thanks,
> VJ.
>
>
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