Hi Jonathan, Your speculations about why it does not return other demographic data are correct. It is primarily because that Criteria Performance Report is a single attribution <https://developers.google.com/adwords/api/docs/guides/reporting#single_attribution> report. This means that, all statistics will be attributed to the criterion which AdWords deems most relevant. I would recommend using other reports that cater other demographics such as the Age Range Performance Report <https://developers.google.com/adwords/api/docs/appendix/reports/age-range-performance-report> and Gender Performance Report <https://developers.google.com/adwords/api/docs/appendix/reports/gender-performance-report> .
Let me know if you have further clarifications. Regards, Dannison AdWords API Team -- -- =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ Also find us on our blog: https://googleadsdeveloper.blogspot.com/ =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ You received this message because you are subscribed to the Google Groups "AdWords API and Google Ads API Forum" group. To post to this group, send email to adwords-api@googlegroups.com To unsubscribe from this group, send email to adwords-api+unsubscr...@googlegroups.com For more options, visit this group at http://groups.google.com/group/adwords-api?hl=en --- You received this message because you are subscribed to the Google Groups "AdWords API and Google Ads API Forum" group. To unsubscribe from this group and stop receiving emails from it, send an email to adwords-api+unsubscr...@googlegroups.com. Visit this group at https://groups.google.com/group/adwords-api. To view this discussion on the web visit https://groups.google.com/d/msgid/adwords-api/155287f1-c488-4d15-8c1d-78eaafcacd4c%40googlegroups.com. For more options, visit https://groups.google.com/d/optout.