Hi Rick,

If you want to set up your campaign to have a maximize clicks, you should 
use the TARGET_SPEND 
<https://developers.google.com/adwords/api/docs/guides/bidding#strategy_types> 
as 
the BiddingStrategyType 
<https://developers.google.com/adwords/api/docs/reference/v201806/CampaignService.BiddingStrategyType>
 as 
this is an automated bid strategy that sets your bids to help get as many 
clicks as possible within your budget. For your bidding scheme, you should 
set it to TargetSpendBiddingScheme 
<https://developers.google.com/adwords/api/docs/reference/v201806/BiddingStrategyService.TargetSpendBiddingScheme>
.

Let me know if you still have further clarifications.

Thanks and regards,
Luis
AdWords API Team

On Saturday, August 11, 2018 at 8:08:14 AM UTC+8, Rick Simnett wrote:
>
> Hello,
> I want to setup campaigns via the api. I am trying to set the campaign to 
> Maximize Clicks, however, it doesnt seem to be an option in the PHP library:
>
> The BiddingStrategyType library doesnt have a predefined constant:
>
>
>    const MANUAL_CPC = 'MANUAL_CPC';
>     const MANUAL_CPM = 'MANUAL_CPM';
>     const PAGE_ONE_PROMOTED = 'PAGE_ONE_PROMOTED';
>     const TARGET_SPEND = 'TARGET_SPEND';
>     const TARGET_CPA = 'TARGET_CPA';
>     const TARGET_ROAS = 'TARGET_ROAS';
>     const MAXIMIZE_CONVERSIONS = 'MAXIMIZE_CONVERSIONS';
>     const MAXIMIZE_CONVERSION_VALUE = 'MAXIMIZE_CONVERSION_VALUE';
>     const TARGET_OUTRANK_SHARE = 'TARGET_OUTRANK_SHARE';
>     const NONE = 'NONE';
>     const UNKNOWN = 'UNKNOWN';
>
>    $biddingStrategyConfiguration = new BiddingStrategyConfiguration();
>   
>  
> $biddingStrategyConfiguration->setBiddingStrategyType(BidStrategyType::MANUAL_CPC);
>   
>  $campaign->setBiddingStrategyConfiguration($biddingStrategyConfiguration);
>
>
> How do I set the campaign to maximize clicks?
>
> Any help on this is much appreciated.
>
> Thanks,
> Rick
>

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    • ... 'Luis Xander Talag (AdWords API Team)' via AdWords API and Google Ads API Forum

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