Hello Zweitze,

Looks like your concern is more on the product level. I suggest you to post
your concern on the Google Ads Community
<https://www.en.advertisercommunity.com/t5/Google-Ads/ct-p/google-ads>, the
product specialists there are better equipped to address this question.

Regards,
Sai Teja, AdWords API Team


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On 03/13/19 08:17:24 zwei...@gmail.com wrote:

I have a related question on this subject - so I prefer to continue in this
thread.

Like Leon we now use AveragePosition for analysis, and we consider to shift
to these Prominence Metrics too.
But our goal is long term analysis.

How far in the past do these metrics go?
I know we can take an old account (say before 2005) and start reading the
metris, and determine when reasonable data appears.
But... quite often new features are rolled out on different dates, for
instance by country, or first for large accounts.

So my question is, what is the oldest date we can get reliable prominence
metrics?
For instance, 1-1-2019? Earlier?

Thanks!


On Thursday, February 28, 2019 at 12:08:47 AM UTC+1,
googleadsapi-forumadvisor wrote:

Hello Leon,

If you are referring to this article
<https://support.google.com/google-ads/answer/9263492?hl=en>, about
sunsetting the average position. Wherever you are using AveragePosition
<https://developers.google.com/adwords/api/docs/appendix/reports/all-reports#averageposition> as
a proxy to bid to a page location, switch to using the new
SearchAbsoluteTopImpressionShare or SearchTopImpressionShare metrics.
Please Refer this blog post
<https://ads-developers.googleblog.com/2018/11/top-metrics-absolute-top-metrics-and.html> for
more information.

Regards,
Sai Teja, AdWords API Team

On 02/27/19 11:40:35 ll...@horizonmedia.com wrote:

With the announcement that the Average Position metric will be deprecated
in 2H 2019 in favor of Prominence Metrics, is it safe to assume that the
metric will also be deprecated in the API?

That post deprecation the metric will no longer be viewable in the Google
Ads UI nor can it be requested in a report from the API?

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