Hi Sai, You may refer to this section of our segmentation guide, for more information on reporting behavior when using segments. That said, the metrics that are not included in the report when the segments.geo_target_region is null indicates that those may not be associated to a geo target region and could belong a different segment field.
Also, as described in the (When adding some segments, the metrics in the summary row may decrease) section when you segment a report, records relevant to the segment field will be included while those that are not associated to the said segment field would be excluded. Best regards, Peter Laurence Napa Oliquino Google Ads API Team ref:_00D1U1174p._5004Q2VNQ16:ref -- -- =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ Also find us on our blog: https://googleadsdeveloper.blogspot.com/ =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ You received this message because you are subscribed to the Google Groups "AdWords API and Google Ads API Forum" group. To post to this group, send email to adwords-api@googlegroups.com To unsubscribe from this group, send email to adwords-api+unsubscr...@googlegroups.com For more options, visit this group at http://groups.google.com/group/adwords-api?hl=en --- You received this message because you are subscribed to the Google Groups "Google Ads API and AdWords API Forum" group. To unsubscribe from this group and stop receiving emails from it, send an email to adwords-api+unsubscr...@googlegroups.com. To view this discussion on the web visit https://groups.google.com/d/msgid/adwords-api/MW5kJ000000000000000000000000000000000000000000000R672BV002jYSEJKVSfqHbDsTen3vlQ%40sfdc.net.