Thanks for the response

On Monday, April 18, 2022 at 8:28:30 AM UTC+5:30 adsapi wrote:

> Hi Ajit,
>
> Thank you for reaching out to us.
>
> For privacy concerns, email addresses, first names, and last names must be 
> hashed using the SHA-256 algorithm before being uploaded. In order to 
> standardize the hash results, prior to hashing one of these values you 
> must: 
>    
>    - Remove leading/trailing whitespaces. 
>    - Convert the text to lowercase. 
>
> And the phone/mobile number needs also to be hashed using the SHA-256 
> algorithm before being uploaded.
>
> In order to standardize results, convert each phone number to E164 format 
> <https://en.wikipedia.org/wiki/E.164> before hashing. This format 
> represents a phone number as a number up to fifteen digits in length 
> starting with a + sign (e.g. +12125650000 <(212)%20565-0000>, 
> +442070313000 <+44%2020%207031%203000>).
>
> If the phone number is not correctly formatted before hashing, the API 
> will still accept the hashed phone number, but the phone number will not be 
> matched with a customer. You can check this documentation for more 
> information 
> <https://developers.google.com/google-ads/api/docs/remarketing/audience-types/customer-match?hl=en>
> .
>
> Best regards,
> [image: Google Logo] 
> Heidi 
> Google Ads API Team 
>   
>
> ref:_00D1U1174p._5004Q2a3C4M:ref
>

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  • is... Ajit Trivedi
    • ... 'Google Ads API Forum Advisor' via Google Ads API and AdWords API Forum
      • ... Ajit Trivedi
        • ... 'Google Ads API Forum Advisor' via Google Ads API and AdWords API Forum

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