Gotcha. I think Ken has a better approach. But, if you are really looking for the whole state, I would maybe not think of them as a sales person. More of a Channel Manager. Their job would be to go out and build those partnerships Ken mentioned and to setup a program, train partners, continue to measure their success, cull the ones that don't continue to perform, and develop the channel by continuing to bring in more highly qualified partners. It also takes your target from tens of thousands to a few thousand IT people. it seems that approach would lead to more sales that are better qualified and likely of a higher tier than a straight salesperson who would likely end up just taking calls from inside sales.
In addition, a channel manager would be easier to manage and much easier to find than the type of aggressive sales person you are going to need. We use Hubspot to promote through our web site and track the sales process. No matter what path you decide on I recommend it highly. Not cheap but good results and great tracking from first look through to sales cycle completion. On Tue, Jan 28, 2020 at 6:43 AM Matt Hoppes < mattli...@rivervalleyinternet.net> wrote: > To bring in larger commercial sales that aren’t natively calling. > > On Jan 27, 2020, at 10:25 PM, Lewis Bergman <lewis.berg...@gmail.com> > wrote: > > I guess I don't understand why you would want to pay a salesperson with a > 100% close rate. Why not spend the money on either front line phone > answering people or installers? If you have more than a 2 day wait list it > seems pointless to guess sales staff. > > On Mon, Jan 27, 2020, 8:31 PM Matt Hoppes < > mattli...@rivervalleyinternet.net> wrote: > >> I know you don’t believe it but it’s true. >> >> I see you don’t include pricing on your website. We do. I suspect that >> contributes to some of the difference. >> >> When people call us they’ve already looked at the webpage and aren’t so >> much calling for pricing as much as calling to get service. >> >> On Jan 27, 2020, at 9:22 PM, Darin Steffl <darin.ste...@mnwifi.com> >> wrote: >> >> Matt, >> >> Plenty of people call who are price shopping. They're paying $30 to $55 per >> month with a competitor for worse service. But they call and ask if we can >> offer faster service for the same or less money. We give them our pricing >> and if it's $1 more than what they have now, they go radio silent. This >> isn't everyone obviously but it's a significant number of the 35% who don't >> commit to our service. >> >> I know your numbers are exaggerated because there is simply nowhere near >> a 100% close rate on ISP sales. I don't believe your claim. Sorry >> >> On Mon, Jan 27, 2020, 7:27 PM Matt Hoppes < >> mattli...@rivervalleyinternet.net> wrote: >> >>> Not exaggerated. >>> >>> Folks who call us are ready to dump Comcast. It’s barely a sell and more >>> a schedule of when we can get there. >>> >>> Same with businesses who call. They already made their mind up they want >>> us when they call. >>> >>> I’m trying to drum up sales for folks who haven’t called or don’t know >>> of us. >>> >>> Why would someone call and then not signup? Literally the only folks >>> who don’t signup on the first call are folks outside our coverage area. >>> >>> On Jan 27, 2020, at 8:18 PM, Darin Steffl <darin.ste...@mnwifi.com> >>> wrote: >>> >>> I have to assume you're exaggerating with a 100% close rate. That's >>> literally not possible. >>> >>> Looking at our stats of current and canceled subs, then comparing it to >>> serviceable subs who didn't go with us, we're at a 65% close rate for >>> residential. Very fair in my opinion. We are definitely not cheap. Our >>> minimum is now $65 monthly but I feel good not having as many cheap and >>> complaining customers. >>> >>> On Mon, Jan 27, 2020, 7:13 PM Lewis Bergman <lewis.berg...@gmail.com> >>> wrote: >>> >>>> Wow... Sounds like you are to cheap. Just kidding. I assume you have >>>> little to no completion. >>>> >>>> On Mon, Jan 27, 2020, 6:29 PM Matt Hoppes < >>>> mattli...@rivervalleyinternet.net> wrote: >>>> >>>>> Our close ratio of leads we get is 100%. So not likely. This person >>>>> would be drumming up new leads that are not organically coming in. >>>>> >>>>> On Jan 27, 2020, at 7:16 PM, Lewis Bergman <lewis.berg...@gmail.com> >>>>> wrote: >>>>> >>>>> I would hope an effective sales person in the position you describe >>>>> could triple the close ratio of the leads you get currently and generate a >>>>> few every month you are not currently seeing. >>>>> >>>>> On Mon, Jan 27, 2020, 6:06 PM Matt Hoppes < >>>>> mattli...@rivervalleyinternet.net> wrote: >>>>> >>>>>> We are looking at hiring a commercial sales rep. >>>>>> >>>>>> Their job would be to sell direct to larger businesses dedicated >>>>>> fiber internet service. >>>>>> >>>>>> Assuming a sales area the size of Pennsylvania - is it reasonable to >>>>>> assume a closed sale count for business fiber customers of 4-6 accounts >>>>>> per >>>>>> month? >>>>>> -- >>>>>> AF mailing list >>>>>> AF@af.afmug.com >>>>>> http://af.afmug.com/mailman/listinfo/af_af.afmug.com >>>>>> >>>>> -- >>>>> AF mailing list >>>>> AF@af.afmug.com >>>>> http://af.afmug.com/mailman/listinfo/af_af.afmug.com >>>>> >>>>> -- >>>>> AF mailing list >>>>> AF@af.afmug.com >>>>> http://af.afmug.com/mailman/listinfo/af_af.afmug.com >>>>> >>>> -- >>>> AF mailing list >>>> AF@af.afmug.com >>>> http://af.afmug.com/mailman/listinfo/af_af.afmug.com >>>> >>> -- >>> AF mailing list >>> AF@af.afmug.com >>> http://af.afmug.com/mailman/listinfo/af_af.afmug.com >>> >>> -- >>> AF mailing list >>> AF@af.afmug.com >>> http://af.afmug.com/mailman/listinfo/af_af.afmug.com >>> >> -- >> AF mailing list >> AF@af.afmug.com >> http://af.afmug.com/mailman/listinfo/af_af.afmug.com >> >> -- >> AF mailing list >> AF@af.afmug.com >> http://af.afmug.com/mailman/listinfo/af_af.afmug.com >> > -- > AF mailing list > AF@af.afmug.com > http://af.afmug.com/mailman/listinfo/af_af.afmug.com > > -- > AF mailing list > AF@af.afmug.com > http://af.afmug.com/mailman/listinfo/af_af.afmug.com > -- Lewis Bergman 325-439-0533 Cell
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