I would definitely lawyer up and defend it.

On Sun, Feb 8, 2015 at 8:49 PM, Sean Heskett <af...@zirkel.us> wrote:

> My point was once you have it registered etc do you have the resource
> (financially) to defend what you have protected?  If someone started using
> your mark can you throw down lawyer up and go after them?
>
> I bring this up because we had looked a getting a patent for a product we
> designed and produced.  We decided in the end that the money spent on
> obtaining the patent and potentially defending the patent just wasn't worth
> it.  So far no one has copied the idea and honestly I wouldn't care if
> someone did because it's an insignificant product compared to everything
> else we do at our business.  So just because you can obtain the protection
> of a patent or trademark it might not be financially wise because you don't
> have the resources to lawyer up and defend it.
>
> Just my opinion.
>
> If you have a valuable idea or mark then by all means protect it.
> Otherwise in my opinion  it's an expensive piece of paper that will reside
> in a filing cabinet.
>
>
>
> On Sunday, February 8, 2015, Jeremy <jeremysmi...@gmail.com> wrote:
>
>> I spent the money to trademark the logo, namemark, and slogan.  I hired
>> an intellectual property attorney to do it and it was about $2500 for all
>> three.
>>
>> On Sun, Feb 8, 2015 at 6:29 PM, Sean Heskett <af...@zirkel.us> wrote:
>>
>>> Do you have the resources to defend the trademark?
>>>
>>> If you are forming the next Facebook or Instagram then yeah I'd get all
>>> the legalese done.  If it's just your small company in your home town it's
>>> probably a waste of time and money.
>>>
>>> 2 cents YMMV IMNAL
>>>
>>> Sean
>>>
>>>
>>> On Sunday, February 8, 2015, That One Guy <thatoneguyst...@gmail.com>
>>> wrote:
>>>
>>>> For those of you that have transitioned from a guy on his living room
>>>> doing some stuff for people on the side to a functional business, was
>>>> trademarking your company name something that mattered or something you
>>>> wish you had done. For simple name protection Legalzoom does the
>>>> registration and gets your logo in the right digital format  and whatever
>>>> other crap for about 450 bucks.
>>>>
>>>> Is that worth it for something thats still in a living room?
>>>>
>>>> --
>>>> All parts should go together without forcing. You must remember that
>>>> the parts you are reassembling were disassembled by you. Therefore, if you
>>>> can't get them together again, there must be a reason. By all means, do not
>>>> use a hammer. -- IBM maintenance manual, 1925
>>>>
>>>
>>

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