I think there's a strong need to better advertise the Google Android
phones for them to succeed against the iPhone.

I'm suggesting an ad campaign similar to the "There's an App for that"
that Apple has been pushing, except this series of ads would highlight
how Android provides a more personalized and better experience.

For example, one spot showing how one can customize one's desktop with
different views depending on what you are doing, like a "social
networking" view with Facebook and Twitter widgets, another with
shorcuts to different audio tools, like a music player and podcast
widget, and another view with a photo album etc etc.  It should
emphasize that you cannot have groups of apps open at the same time in
the same view with an iPhone.

Most importantly, these ads should also show how easy it is to use and
setup an Android phone. I think the T-mobile ads started some of these
ideas, but didn't carry them all the way.  Android cannot succeed
unless it wins mindshare... it doesn't matter so much that the tech is
better.

How do we get Google/T-mobile/Sprint to listen?


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