I've noticed a lot of developers update their apps every dozen or so
days just to keep at the top of the "just in" tab. While this might
seem like a good idea for a totally unknown app, if you've gotten any
traction at all in the market, say below the magic #750 in overall
popularity, it could actually be a way to reduce your popularity
position.

>From what I've seen, there are two important stats that seem to run
the popularity numbers in the market, installed base and retention
percentage. When you've driven your app to the top of the "just in"
tab, many times users who might not really be interested in your app
will download it to give it a try, also it will attract developers who
are looking at the competition. On average a lot more of these
downloads will be uninstalled, as the user wasn't really interested in
doing anything but taking a peek. This will lower the app's retention
percentage by a large margin.

On the other hand, if your app is actually worth keeping and is found
by someone looking for what it does, the retention percentage will be
much higher and this will cause your app to rise in popularity.

Just something to think about for those that are constantly doing
this, you may be sabotaging yourself in your zeal to gain download
numbers.

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