*Ritu Beri to design Rahman's wardrobe for Jai Ho concert*
Indo-Asian News Service
Sunday, May 23, 2010 (New Delhi)
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Well-known designer Ritu Beri has been roped in to style the wardrobe for
musician A.R. Rahman and his entire troupe for the Jai Ho concert. Beri
finds this job challenging and says it is like "doing five couture shows,
all in one".
"The clothes are a theatrical experience that will blend new technologies
with traditional elegance. There are over 300 clothes, an amalgamation of
youthful modernity and elaborate Indian dress age," Beri said in a
statement.
"While designing for this tour it was important to keep intact the heritage
and traditions of India and add a new modernity to the presentation."
The show - A.R. Rahman Jai Ho Concert: The Journey Home - starts June 11 in
New York at the Nassau Coliseum and will travel to 20 major cities worldwide
including Los Angeles, Washington, Dallas and London.
"This is like doing five couture shows, all in one. It's been huge and very
challenging. We are presenting a New Age India to the world. Working with a
composer of Rahman's calibre has been very exciting and prestigious. I have
enjoyed creating and designing the costumes not just for Rahman but the
other singers and dancers as well," she said.
The world tour is being produced by Deepak Gattani and Rapport Productions.
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--
- Regards
~ ~ A.R.Rajib ~ ~
