FYI 

CS 

------ 

 

From: AccessInfo [mailto:[email protected]] 
Sent: Friday, February 13, 2015 2:39 PM
Subject: Broadcast Monday Highlights Important Service for People who are
Blind and Visually Impaired

 

We write today to highlight the video description available for this Monday
night's broadcast of "Stevie Wonder: Songs in the Key of Life - an All-star
GRAMMY Salute."  FCC Chairman Tom Wheeler is grateful that CBS decided to
use this event to highlight accessibility - namely video description for the
blind and visually-impaired community - and that they and other broadcasters
continue to go above and beyond the minimum required for providing
accessible content.  Please consider sharing the news about the
accessibility of this broadcast with any interested parties.  We will
continue to share information on programs that illustrate how this vital
accessibility service is being provided.  Raising awareness of this and
similar specific events can help increase knowledge about the video
description service and accessibility issues in communications more broadly.
Below is the Chairman's blog post about video description, and you can watch
an example of video description by clicking on the following link:
http://www.cbs.com/schedule/video-description/

 

The "Wonders" of Video Description Technology 

By Chairman Tom Wheeler

A few months ago, Stevie Wonder visited the FCC to talk about how we can
harness the power of technology to make performance art more accessible.  At
that time, I discovered that Mr. Wonder would be receiving a Lifetime
Achievement Grammy Award.  When he urged the FCC to raise awareness about
and availability of audio description of video programming, I thought the
Grammy special would be a wonderful showcase. 

 

On February 16, 2015, thanks to the leadership of CBS CEO Les Moonves, CBS
will use video description on its broadcast of "Stevie Wonder: Songs in the
Key of Life - an All-Star GRAMMY Salute." It is the first time video
description has ever been used for a musical performance program.  

 

If you're unfamiliar with video description technology, it's a feature that
allows consumers who are blind or visually impaired to listen to an audio
track describing a video program's visual elements when there is no audio
accompanying those elements.  The audio describes non-verbal actions taking
place on the screen, such as a body language, scene changes, setting, visual
jokes, costumes or other content.  People who can see take for granted these
silent but essential aspects of programming, but, without video description,
people who are blind miss them. 

 

Many popular television programs today offer video description services,
including Fox's "Bones," NBC's "Grimm," PBS's "Downton Abbey," Nickelodeon's
"Go Diego Go, " USA's "Royal Pains," and many more
<http://www.acb.org/adp/tv.html#shows> . You can experience what video
description offers to the public by watching this video clip
<http://www.cbs.com/schedule/video-description/> .

 

Current FCC rules <http://www.fcc.gov/guides/video-description>  require
major broadcast networks and their affiliates in the 25 largest TV markets
and the top 5 cable networks to provide a minimum of 50 hours every three
months of video-described prime-time and children's programming.  I am
pleased to note that several networks - for example CBS, PBS and Fox - are
going above and beyond current FCC rules. We thank them for their efforts to
make their programming accessible, and we look forward to July, when new
rules will require more markets to air described programming.

 

In the coming months, the FCC's new Disability Advisory Committee will be
addressing video description
<http://www.fcc.gov/encyclopedia/video-description>  issues, along with
other accessible technology issues, as we work to encourage dialogue among
technologists, networks, and the blind and visually impaired community.  We
hope to explore the potential for development of new applications that can
sync video description to smart devices that can be used while watching
video programming. These efforts continue the Commission's ongoing work to
make accessibility a reality for all users. 

 

This week, I met with a group of students from local schools for the deaf.
The fact that their concerns were similar to those raised during my
conversation with Stevie Wonder confirms the importance of this agency's
role in assuring that communication and media resources are available and
accessible to everyone.  Whether it be the Commission's use of sign language
by video on our customer support line or private sector leaders going beyond
the bare minimum in providing accessible content like Monday's Stevie Wonder
special, it is important that we continue striving toward to our goal of
providing greater access for people with disabilities.

 

To access the description track of a program, use the menu system of your
television and select the "secondary audio feature," or "SAP."  Some TV sets
identify this as "Spanish" or "SPA" since that track also is sometimes used
to provide translations into Spanish or other languages. 

----- 

_______________________________________________
ATI (Adaptive Technology Inc.)
A special interest affiliate of the Missouri Council of the Blind
http://moblind.org/membership/affiliates/adaptive_technology

Reply via email to