Playing the devil's advocate, I think there is a lot to be said for motivating 
people to become actual members of the Foundation (and send us $100 - or more - 
in the process).  So I think that if the chance to get either a ball cap or a 
mug or a t-shirt can motivate people to join, then we will definitely benefit.  
After all, if we did motivate 500 people to join to something free from the 
OpenID store, then OIDF will net $50,000 minus 10% for the t-shirts.  That 
would be a solid outcome and solid support for the Foundation.

-bill



----- Original Message ----
From: Snorri <[EMAIL PROTECTED]>
To: [email protected]; OpenID marketing <[EMAIL PROTECTED]>
Sent: Friday, February 8, 2008 4:22:55 PM
Subject: Re: [Marketing] [OpenID board]  The OpenID Store


Yes!

People 
must 
understand 
that 
this 
is 
a 
way 
to 
help 
the 
Foundations

It's 
also 
a 
good 
way 
to 
participate 
for 
those 
who 
do 
not 
want 
to 
pay 
a
sponsorship

-Snorri

-----Message 
d'origine-----
De : 
[EMAIL PROTECTED] 
[mailto:[EMAIL PROTECTED] 
De 
la 
part
de 
Dick 
Hardt
Envoyé : 
samedi 
9 
février 
2008 
01:10
À : 
OpenID 
marketing
Cc : 
[email protected]
Objet : 
Re: 
[OpenID 
board] 
[Marketing] 
The 
OpenID 
Store


On 
8-Feb-08, 
at 
12:11 
PM, 
Bill 
Washburn 
wrote:

> 
+1
>
> 
Yes, 
it 
is 
an 
idea  
for 
purposes 
of 
marketing, 
unequivocally.  
We  
> 
could 
also 
consider 
giving 
a 
FREE 
tee-shirt, 
a 
hat, 
or 
coffee 
mug  
> 
to 
the 
first 
500 
individuals 
who 
become 
members 
of 
the 
Foundation  
> 
at 
$100 
level 
or 
higher.

Putting 
on 
my 
treasurer 
hat 
I 
would 
like 
to 
charge 
people 
if 
we 
can!
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