http://cbc.ca/consumers/market/files/money/science_shopping/ http://cbc.ca/consumers/market/files/money/science_shopping/index2.html
Corporations are going to new lengths to probe the minds of consumers. A company in Atlanta is scanning people's brains with MRIs, in an effort to record our subconscious thoughts about products and ads ... "Theoretically, if you could possibly not only understand how people respond in a laboratory situation to a buying stimulus, then it will certainly help marketers forecast behavior. Well, if it works — which by the way I don't think it will — I mean, you get to 1984, and more importantly, Aldous Huxley's Brave New World." _______________________________________________ http://www.mccmedia.com/mailman/listinfo/brin-l