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And Easily Learn The Skills Of A Direct Marketing Graphic Designer
I found a way to develop a portable income in
a career that allows me to work from home or anywhere else I
choose to be. There's no selling and no boss. Just me and my
computer.
In fact, I have figured out how to reduce what
used to be the very complicated profession of graphic design
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-- even if you have little or no "artistic" ability
at all.
Look at me. I make a six-figure income while raising
three children at home!
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Wealth |
To Be Successful,
It's Not Enough to Be Skilled
To succeed in your chosen profession, you
must be able to apply your skills to your career's primary
goal. Whether you're in business for yourself or you work
for another company, your primary goal is pretty much the
same. It should have something to do with the business's
long-term growth and profitability. It should also include
meaningful work for you and -- eventually -- financial independence. |
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Health |
My No.
1 Memory Fitness Technique
My wife is much better than I at remembering
dates. (Come to think of it, she's much better than I
at almost everything.) Not just birthdays and anniversaries,
but what year so-and-so got married, how old Elsie's eldest
is, etc.
A trick she uses naturally can be practiced
by those of us who have little or no natural talent. It's
called "time association." Here's how you do
it.
Make a list of at least one major date for
each five-year segment of your life. The event can be
personal or public. For example:
* 1950: I was born.
* 1956: I moved from Brooklyn to Long Island.
* 1963: John F. Kennedy was assassinated.
* 1968: I graduated from high school.
Now, whenever you encounter a new date you
want to remember, "enter" it in your memory
by observing how it fits into your pre-established chronology.
For example, if my anniversary were 1969, I'd think: "One
year after graduating high school."
This is a simple system but amazingly affective.
Start with a list of 10 or 20 dates, and before you know
it you'll have 100 dates firmly planted in your brain.
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Wisdom |
The Meaning of Personal
Power
"Some people take as gospel the idea
that power is clout. It's an immaculate misconception.
The way I see it, personal power has nothing to do with
force, threats, or intimidation. Instead, it's about
the ability to satisfy the craving that exists within
each and every human being for affirmation."
(Source: Burton Kaplan in "Winning
People Over: 14 Days to Power and Confidence")
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Please read this special report to learn more
about this genius, his company, and his vision:
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|
Today's Message |
How to Lighten Your Load
Without Slowing Your Career
By Michael Masterson
I make a lot of commitments. Most of them
have to do with my incessant urge to help people become
wealthy. Why I find it so difficult to say "no"
to a friendly ambition, I can't say. But it's something
I'm teaching myself to do.
Today, for example, I told FY that I didn't
have time to help his wife become a direct-marketing millionaire.
I'd be happy to buy the ETR program for her. I'd be happy
to introduce her to a few friends. But as far as actually
being there for her, 24/7, I couldn't do it.
That's what I said. But when I saw the look
of chagrin (see "Word to the Wise," below) in
his eyes, I amended it with a tough statement. "OK,
I'll give her free coaching for an hour a week for 30 weeks."
His eyes brightened. "But that's it!"
I'm a hopeless case. I hope you can learn
from my bad example. Make it a habit to say "no"
10 times for every time you say "yes." You'll
be happier for it.
Happier, but maybe not richer. Truth is, I've
made a career out of saying "yes." I can't remember
the last time I said "no" to a partner or protege.
It's a word that almost never comes out of my mouth.
So, yes, if you want to be rich and successful,
say "yes." Say "yes" and then "yes"
again and then "yes" a third time. If you want
to be happy, learn to say "no." And if you want
to be successful AND happy . . .
Well, that's what I've been trying to figure
out lately. When to say "yes." And when to say
"no."
Here's what I've come up with:
1. Say "yes" -- often but not always
-- to two people: your spouse and your business partner.
2. Say "no" -- as often as you possibly
can -- to everyone who asks you for help. This would include:
* your lazy colleague
* your shiftless friend
* your spoiled children/grandchildren
* your most self-centered customers
* anyone who isn't willing to give back
Here's something else you can do to lighten
your load and keep your forward momentum going forward:
* Write a list of 20 things -- people, situations,
or responsibilities -- that are causing you stress.
* Reduce that list to 10.
* Reduce it again to three.
* Now pick one of those three.
* And stop doing it.
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Today's Action Plan |
| If you are
like me, the thing that is creating the most stress in your
life right now is something you are doing to help out someone
who doesn't deserve it. And if you're like me, you feel
guilty about even thinking to stop doing it.
Do yourself a favor. Call him up right now
and tell him very definitively that you are going to stop
doing it at the end of this day/week/month/year. Offer a
simple explanation. Don't feel the need to elaborate. If
and when he objects, say "I'm sorry this will be inconvenient
for you. I am sure you will be fine in the end. But the
decision has been made."
And stick to it.
Try it. You'll be amazed at how good it makes
you feel. Do that and don't take on another responsibility
for at least 24 hours.
|
|
Advertisement |
'Take Your Job
And Shove It!'
I can tell you from experience - it's the next
best thing to sex to tell some greedy boss those words. But
it's even more satisfying when you know you've got your own
successful business under way.
And the reason I believe that I'm the guy to help
you do this is because - from all my experience and successes
- I've become an expert at spotting new business opportunities.
Learn
more:
|
The ETR Question Of The Week |
What
Is the Best Investment You Ever Made?
Here's the way Jon Herring, one of our staff
writers, answered this week's question:
"The most 'timely' investment I ever
made was in gold in the summer of 1999, when the yellow
metal hit its lowest point in 20 years. Of course, I didn't
know that at the time. But what I did know was -- at $260
an ounce -- it cost more to bring out of the ground than
what I was buying it for. Talk about a margin of safety!
"I am a 'gold bug.' It is real money
that has held its value for thousands of years. And with
little faith in the U.S. dollar or the long-term prospects
for the U.S. debt-based economy, I had no qualms about
jumping in with both feet. I bought rare coins, bullion,
and mining stocks. With gold now at $425 an ounce, I have
multiplied my stake in all of these.
"Now, if I can just time my exit at
the very top, THAT will be an accomplishment.
"My 'best' investment was the $2,000
it took to start my first business. That small stake,
combined with my own focused effort and reinvested profits,
returned to me a six-figure income within 18 months and
the freedom to work when and where I chose."
What about you? What's the best investment
you ever made? Let us know by posting your story (or your
thoughts on the subject) on "Speak Out." Click
on
http://speakoutforum.com/forum/viewtopic.php?t=376 |
|
Sales & Marketing |
Working
Science and Art Into Your Direct Marketing
Direct response is half art, half science.
The art is mostly in creating the products and writing the
promotions. The science is in analyzing responses and determining
future mailings based on them.
When populating your staff, keep these distinctions
in mind. Marketing managers -- who are responsible for list
selections and testing offers -- must be logical, exacting,
and detail-oriented. Copywriters and salespeople need to
be creative.
Once hired, though, teach your creative people
to be scientific by doing their research and proving all
their claims. And teach your scientific people to be creative
by coming up with innovative list and offer tests.
|
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Word to the Wise |
| "Chagrin"
(shuh-GRIN) is extreme vexation or embarrassment arising
from failure or disappointment. It comes to us directly
from a French word that means the same thing. However, etymologists
believe that it probably originated as the Germanic word
"gram," meaning "sorrow or trouble."
Example (as used in Today's Essay, above):
"But when I saw the look of chagrin in his eyes, I
amended it with a tough statement."
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Correction |
| Yesterday
we referenced the advice of Robert Ringer when it comes
to selling yourself. The advice was valid -- but the reference
to his book was not. The information actually comes from
Robert's latest and greatest work, Action!
Nothing Happens Until Something Moves.
This Saturday, November 13th, Early to Rise
will publish the first of a series of Robert Ringer messages
written exclusively for our readers.)
|
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| Michael
Masterson
Copyright ETR, LLC, 2004
ALL CONTENTS OF THIS E-MAIL ARE COPYRIGHT
2004 BY ETR, LLC.
ALL RIGHTS RESERVED: REPRODUCING ANY PART OF THIS DOCUMENT
IS PROHIBITED WITHOUT THE EXPRESS WRITTEN CONSENT OF EARLY
TO RISE.
Protected by U.S. Copyright Law {Title 17
U.S.C. Section 101 et seq., Title 18 U.S.C. Section 2319}:
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Disclaimer:
The inclusion of an ad in ETR does not constitute an explicit
endorsement. It does mean that as far as I know the product
is not a rip-off. When I really like a product and want
you to buy it I'll tell you explicitly. Otherwise, view
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Make a decision. If you don't like, ask for a refund. (All
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Nothing in this e-mail should be considered
personalized investment advice.
Although our employees may answer your general customer
service questions, they are not licensed under securities
laws to address your particular investment situation. No
communication by our employees to you should be deemed as
personalized investment advice.
We expressly forbid our writers from having
a financial interest in any security recommended to our
readers. All of our employees and agents must wait 24 hours
after on-line publication or 72 hours after the mailing
of printed-only publication prior to following an initial
recommendation.
Any investments recommended in this letter
should be made only after consulting with your investment
advisor and only after reviewing the prospectus or financial
statements of the company.
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