On Wed, 24 Jan 2024, Murray McCullough via cctalk wrote:
The Apple Mac, 40 years old, came from Xerox PARC’s GUI and Apple’s LISA.
Not sure that it really changed computing though! Financially it didn't
help Apple until after 1997 and Gate's investment.

Although they still needed help, the Mac kept the Apple3 and Lisa from destroying the Apple company. Bill Gates' bailout failed to make him a friend to the Apple fan-boys, who hated him even more than the rest of us did. I never hated Bill Gates; when he was still a MILLIONaire, he was kinda cool. We should all, therefore do what we can to make him into a millionaire.

The Mac changed a few things. Although not necessarily exclusively, was it the first computer Super Bowl ad?
The first computer ad to be ridiculed outside of computing circles;
Osborne's "the man on the left doesn't stand a chance" was ridiculed in computer circles ("whose left? ours or theirs?, the guy with the Osborne arrives without the file folders, uninformed of the news, and starving because of no sandwich" (although the open space in the front of the Osborne could hold a small sandwich). Otrona's Charlie Chaplin look-alike struggling down stairs with a PC on a card table was unknown outside of computing circles, at least until IBM claimed trademark of Charlie chaplin's "little tramp" character. But ridicule, such as Futurama's "Hey! We were watching that!" reached all aspects of society.

The Mac, although still rather expensive, brought the Lisa's technology within reach of others than executives showing off to other executives.

The Mac brought the mouse out of being obscure and esoteric, and brought aspects of the content of The Mother Of All Demos into popularity to the public.

It made many people, including some of us, realize that your computer could cost half as much if you were willing to wield a screwdriver, and install parts.

The Mac provided one of the very few alternatives to PC.
In august 1981. many of us said, "In a few years, all computers will be IBM PC, or imitations thereof.", the Mac helped give the PC an image of not being a monopoly. And it became "PC plus imitations thereof, and a minority of Mac and all others." [Sorry, but few other than us appreciated CP/M, or even Unix]
Android has brought a third player into the fray.

--
Grumpy Ol' Fred                 ci...@xenosoft.com

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