I started with local networking groups etc.  This can certainly be a hit and
miss kind of task.  Some folks only network to socialize, and a lot of the
people are financial planners and insurance salespeople looking to hit up
all the other networkers.  So you have to try a few and see what works for
you.

I think the single hardest thing I have had to deal with is explaining to
the unwashed non-techniocal masses is what it is I do.  It is usually a good
idea to be a good listener.  You will hear people say something that makes
you think "gee I could solve their problem doing x,y,z".  That's when you
can use their own issue to show what you can do for them.  When it's
personalized then they get it.

I went mostly on a word of mouth approach (and still do).  It can be
expensive to test various marketing strategies, so I stuck with what I know
(which is face to face communicatioin of ideas).

Eventually I took on 2 partners and we formned out current company (the one
in my sig).  This was to bring together a wider skill set and a broader
protfolio.  That gave us the ability to go after larger and more stable
contracts (reducing the stress of doing a bunch of short term projects).

I have also volunteered on local high-tech promoting committees, judged web
competitions, etc.  Anything to raise the old profile and meet some new
faces.  I started a CFUG in our area about a year ago, which got us noticed
with federal government agency up here in Canada.  Now we have a nice new
contract with them and it's looking like there may be ongoing work with them
after that.

HTH

Bryan Stevenson B.Comm.
VP & Director of E-Commerce Development
Electric Edge Systems Group Inc.
t. 250.920.8830
e. [EMAIL PROTECTED]

---------------------------------------------------------
Macromedia Associate Partner
www.macromedia.com
---------------------------------------------------------
Vancouver Island ColdFusion Users Group
Founder & Director
www.cfug-vancouverisland.com
----- Original Message -----
From: "Robert Everland" <[EMAIL PROTECTED]>
To: "CF-Talk" <[EMAIL PROTECTED]>
Sent: Thursday, September 05, 2002 12:12 PM
Subject: RE: Returned Mail: Error During Delivery


> So what did you do? You don't have to go in to specifics, just generalize
> what you did in order to get everything to where it is today, is your
> company the one in your sig?
>
> Robert Everland III
> Web Developer Extraordinaire
> Dixon Ticonderoga Company
> http://www.dixonusa.com
>
> -----Original Message-----
> From: Bryan Stevenson [mailto:[EMAIL PROTECTED]]
> Sent: Thursday, September 05, 2002 3:06 PM
> To: CF-Talk
> Subject: Re: Getting a business off the ground
>
>
> I started with no money and did everything myself ;-)
>
> The golden rule they taught us in business school:
> If you want to run your own busines kiss 5 years of your life goodbye!
>
> Well it's been just over 5 years and I can occasionally sit back and enjoy
> what I've built now ;-)
>
> Hope that doesn't discourage ya
>
> Bryan Stevenson B.Comm.
> VP & Director of E-Commerce Development
> Electric Edge Systems Group Inc.
> t. 250.920.8830
> e. [EMAIL PROTECTED]
>
> ---------------------------------------------------------
> Macromedia Associate Partner
> www.macromedia.com
> ---------------------------------------------------------
> Vancouver Island ColdFusion Users Group
> Founder & Director
> www.cfug-vancouverisland.com
> ----- Original Message -----
> From: "Robert Everland" <[EMAIL PROTECTED]>
> To: "CF-Talk" <[EMAIL PROTECTED]>
> Sent: Thursday, September 05, 2002 11:52 AM
> Subject: OT: Getting a business off the ground
>
>
> > I have started my own company a while ago and am hitting a brick wall
> > on
> how
> > to get it off the ground. It's hard to do absolutely everything
> > myself, so
> I
> > throw this out to some of you that have your own company. What did you
> > do? Did you start with money? Hire people? Do everything yourself?
> > Have a kick ass product that got you off the ground? Cold called
> > people? Sent out a mailing? What did you do? I have an application I
> > made that is pretty polished and am just looking for ideas on how to
> > get this thing out the
> door
> > to people as either a service or as a stand alone app people can buy.
> > WHAT DO I DO!!!!!! Anyways, sorry for the OT, flame away, but I figure
> > there
> has
> > to be a couple other people that could benefit from this discussion,
> > let
> me
> > know if this needs to move over to cf-community so I can sign up for
> > it.
> >
> > Robert Everland III
> > Web Developer Extraordinaire
> > Dixon Ticonderoga Company
> > http://www.dixonusa.com
> >
>
> 
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