Rick Faircloth wrote:
> For well-designed HTML messages that wouldn't be an issue.
> The colors, backgrounds, and images would always enhance
> the message, not detract from it.

But people don't design messages. They write a message on top of some 
pre-existing layout template, whether that template enhances the message 
or not.

The set of people that I trust to be able to both write interesting 
content and design an HTML message that would act to enhance is exactly 
identical to the set of people I trust not to need enhancements in the 
first place.


> Why not just use word messages on TV instead of video/audio
> for commercials?

The time that commercials wanted to inform viewers is long passed.

Jochem

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