Begin forwarded message:
From: "Sardar" <[EMAIL PROTECTED]>
Date: May 6, 2007 5:11:08 PM PDT
To: "Sardar" <[EMAIL PROTECTED]>
Subject: 10 disturbing trends in subliminals, and how Bush/Blair
sold Afghan/Iraq wars
----- Original Message -----
Sent: Sunday, May 06, 2007 3:42 AM
Subject: 10 disturbing trends in subliminals, and how Bush/Blair
sold Afghan/Iraq wars
Sent: Saturday, May 05, 2007 1:18 PM
Subject: 10 disturbing trends in subliminals, and how Bush/Blair
sold Afghan/Iraq wars
http://www.mindpowernews.com/SubliminalAds.htm
10 Disturbing Trends in Subliminal Advertising
Subliminal advertising has gone mainstream - fake news, mind
control scripts, propaganda and stealth voicemail are in wide use
by corporations, government bodies and industry groups.
By Martin Howard
Source: HowTheyChangeYourMind.com
Some of the biggest advertisers are taking their advertising away
from full page ads and television spots and spending up on hidden
persuasion. You won't find these secret messages in ice-cubes or
flickering film footage like they were in the sixties. Subliminal
advertising has gone mainstream - fake news, mind control scripts,
propaganda and stealth voicemail are in wide use by corporations,
government bodies, and industry groups. Have you spotted any of these?
1. Point of Sale Mind Control Scripts
Clothing store staff and car salesmen use them to close the deal -
carefully planned questions and subverbal cues to get you to sign.
If you’ve ever walked out of a store, after spending twice as much
as you wanted to, chances are you’ve fallen victim to one of these
scripts. The GAPACT is used by Gap staff to upsell you. Other
salesmen use word techniques to make you buy, even when you don’t
have the money - because they make more by selling you 'easy'
finance. When a car salesmen takes you on a test drive and asks you
“Is this the type of vehicle you would like to own?”, he is using a
subtle mental framing trick - it can create an embarrassing
distraction while you drive. The technique is called disassociation
- which is the ideal state for mental manipulation.
2. Doctor-Patient Drug Kick-backs
When a doctor recommends a certain heart medication or an
antidepressant, chances are he has been paid a cash bonuses and
perks by the manufacturer, making it difficult to give objective
advice. Some pharmaceutical firms have gone so far as to invent and
promote a new syndrome in order to create a market for a new drug!
Social Anxiety Disorder (SAD) was devised in 1998 and publicised by
planting fifty press stories and quizzes such as: “Do you have
social anxiety disorder?”. Soon after, Smithkline Beecham released
Paxil - the 'cure' for SAD.
3. In-Store Sensory Manipulation
Scientifically tested visual displays, Muzak tapes, and even mind
altering scents combine to maximize impulse spending. Specially
designed music loops can keep shoppers in the supermarket for 18%
longer. One study into use of airborne aromas, pumped into a
Canadian mall, resulted in an increase of over $50 per customer
that week. In supermarkets, scientifically generated Planograms
create the ideal shelf arrangement for certain products, skewing
the shopper's eyes towards high value items. Companies pay slotting
allowances for favoured placement. Aisle layout are change
regularly - which prevents systematic shopping - forcing extra
trips past the impulse item displays.
4. Private Conversation Rental
Positive buzz can be triggered artificially for a price. Marketers
now recruit secret 'buzz agents' to promote to their friends and
family. One buzz agency claims to have an army of agents in every
major US city. Their job is to mention or display certain products
as they go about their day, using their relationships as marketing
channels. Music labels, book sellers, entertainment venues, and
fashion outlets are using this method to establish new brands.
Today’s billion dollar 12-16 year olds are so immune to traditional
advertising, mass media is no longer a reliable persuasive device -
so the alternative is a 'synthetic grapevine.’
5. Neuromarketing
Corporations are going to enormous lengths to probe the minds of
consumers - literally tapping into their brains. The Brighthouse
Institute for Thought Sciences, in Atlanta, is one lab that is
scanning people's brains with MRIs, in an effort to decode and
record our subconscious thoughts and devise more seductive
advertising. The process is being called neuromarketing. They are
hoping to determine specific biological triggers that can be used
by language engineers to stimulate purchases. This is the hi-tech
fulfilment of pioneer psychologists Freud and Jung who established
the connection between language and behaviour.
6. Chatbots and Stealth Voicemail
Personal phone messages from businesses or political campaigners
can turn up in your morning voicemail, having been delivered late
the previous night. Voicemail broadcasters like DialAmerica uses
massive computer installations to deliver identical copies of
spoken messages to millions of householder simultaneously. On the
internet, chat room 'bots' masquerading as personal real buddies
are actually distributed simultaneously by powerful computers 24
hours a day. Virtual word-of-mouth communication is replacing other
promotional technologies because of its speed and price.
7. Real-time Bugging of Personal Data
Your browser is probably revealing more than you might want: your
location, the software and hardware you are using, details of other
links you clicked on and your browsing habits. Many third party
dataminers use 'cookies' to track your path across the web.
Extensive realtime information is processed to target you. Larger
databases harvest your personal medical and financial records to be
bought and sold by interested companies and government departments.
Datamining is a fuzzy science that filters you personal information
for links about your personal behaviour and finances. These details
are used in turn to create elaborate marketing campaigns to sell
you more stuff.
8. Sidewalk Stalkers
The public space of streets, neighborhoods and communities is being
mapped and targeted by viral marketers and fake grassroots
organizations. In some cases the campaigns are overt but,
increasingly, street 'agents' are making unannounced social
approaches. Fake tourists flash around the latest camera-phone to
passing crowds. 'Product seeders' circulate at sports events to
find influential young players to wear their gear. Others wander
the street wearing colored corporate tattoos. Personal space is the
last frontier for commerce. As citizens attempt to retreat from the
deluge of media advertising they can now be stalked when they step
out the door.
9. Planted News Stories
Industry front groups, public relations firms and government
departments are planting news stories on TV, radio, newspapers and
the web. Those 'miracle drug' stories or research reports are often
Video News Release (VNRs). TV newsrooms love these prepackaged news
items that are distributed across the networks. It saves them time
and money but it is killing community news and genuine
investigative reporting. Real news items are being replaced by
slick corporate promotions and political messages. According to one
Nielsen Media Research Survey, about 80 percent of U.S. news
directors air VNRs several times a month, and all American
television newsrooms now use VNRs in their newscasts.
10. Government Propaganda
When it's time to launch a war or promote an unpopular policy, the
government needs special help to sell the idea through the media.
Opinion engineers are paid to "manage" public perception of
inconvenient facts, and turn them around for better. Using the
universal tools fear, patriotism, and phrase repetition, these high
flying spin doctors can easily sway the population. The most
successful public relations campaigns aim to change public
perception without our awareness of the campaign. They are
typically launched by governments, institutions and countries who
need to change their public image, restore their reputation or
manipulate public opinion. There are PR firms today who advise
dictatorships, dishonest politicians and corrupt industries to
cover up environmental catastrophes and human rights violations.
Martin Howard is a media researcher and author of "We Know What You
Want: How They Change Your Mind".
RELATED ARTICLE: Bizarre Subliminal Technique Works for Good
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