2007/6/6, Fabien <[EMAIL PROTECTED]>:
> To me, GUI usability is probably the most prominent factor of success in a
product when it comes to sales.
To me, it ought to be, but facts prove that it isn't: I've almost never
heard a marketing speech focused on this (except for iPhone); and if it were
considered critical, I can't believe phone makers couldn't do a bit better
than that.
Nokia devices are somekind of reference in usability studies, and
Nokia marketing people always talk about that.
Don't underestimate the power of doing usability studies in handheld
devices to success!
--
J. Manrique López de la Fuente
http://moblibertad.blogspot.com
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