Cool idea. I think we should get the press machine turning on the inside,
and then set it loose when the Phase 2 is released and ready for prime time.

On 7/1/07, Nick Johnson <[EMAIL PROTECTED]> wrote:


Which brings me to a sudden (though premature) thought I had. I read
one or two other posts in the archives about advertising/hype, and it
occurred to me that the contrast between the iPhone and the OpenMoko
is like night and day. Even better, Apple have a very successful
advertising campaign that's just begging to be spoofed.


I like the idea of net-distributed ads targeted at programmers. These could
be hyped in Slashdot-like circles even before GTA02 is out and before the
software is mature - the idea is to attract hackers.

Black background. Things come on screen in their unpolished current state,
glitches and all.
Lines in quotes are voiceovers.
"This is turning it on."
We see Tux and initscript messages scrolling down the screen.
"This is the internet."
Show browser displaying Slashdot or kernel.org or something.
"This is your music..."
Show terminal with:
 cd /home/bob/multimedia/music
 ls
 They Might Be Giants   The White Stripes
 The Red Hot Chili Peppers   The Killers
 [EMAIL PROTECTED]>
"This is the package manager . . ."
Show package manager displaying pending updates.
". . . that installs the updates . . ."
User selects an update and clicks Install.
" . . . that you write for your Neo."
Incoming call interrupts package manager, call is taken.
Female voice from phone: "Hey there."
Fade to black, display centered text
 FIC Neo1973 + OpenMoko
       Get your hack on.

That's my idea for a commercial which calls the iPhone commercials to mind,
but which are targeted at a different audience and don't raise expectations
unreasonably high!

Cheers,
Ryan
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