*New* *Orleans* *food* *co**-**op** first beneficiary of ASI FCU's effort
to fight **food** deserts*

*The New Orleans Food Co-op
<https://ncba.coop/administrator/components/com_civicrm/civicrm/extern/url.php?u=1790&qid=433277>
is the first recipient of grant funds distributed by ASI Federal Credit
Union
<https://ncba.coop/administrator/components/com_civicrm/civicrm/extern/url.php?u=1791&qid=433277>,
which recently won a $3 million federal grant for a revolving loan fund.
According to this article
<https://ncba.coop/administrator/components/com_civicrm/civicrm/extern/url.php?u=1792&qid=433277>
published by The Times Picayune, the Harahan, Louisiana-based ASI FCU is
one of a dozen financial institutions with a focus on community development
to win federal money in the initial round of grants awarded through the
Healthy **Food** Financing Initiative, a U.S. Department of Treasury
program in step with the Obama Administration's efforts to increase access
to healthy, affordable **food** in underserved communities. The Credit
Union National Association shared this press release:*

In 2011, ASI Federal Credit Union received grant funds as a community
development financial institution (CDFI) to help wash out food deserts in
New Orleans. The $324 million-asset credit union's first partnership
through that program is a local food co-op.
***************
Food deserts' targeted by $3 million federal grant
 Print
<http://blog.nola.com/business_impact/print.html?entry=/2011/10/asi_federal_credit_union_to_st.html>
 [image: Rebecca Mowbray, The Times-Picayune]
<http://connect.nola.com/user/rmowbray/index.html> By Rebecca Mowbray, The
Times-Picayune <http://connect.nola.com/user/rmowbray/posts.html>
Follow on Twitter <http://twitter.com/rmowbrayTP>
on October 09, 2011 at 7:00 AM






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<http://ads.nola.com/RealMedia/ads/click_lx.ads/www.nola.com/business/2011/10/asi_federal_credit_union_to_st.html/1854020913/StoryAd/NOLALIVE/default/empty.gif/544c45516156534a3174674144425371>

The ASI Federal Credit Union will soon start making loans to launch grocery
stores and other healthful food businesses in low-income communities after
winning a $3 million federal grant for a revolving loan fund. ASI is one of
a dozen community development financial institutions nationwide to win
federal money in the initial round of $25 million in grants awarded through
the Healthy Food Financing Initiative, a new U.S. Department of Treasury
program in keeping with Michelle Obama's promotion of healthful eating and
exercise.

"We're just flattered and thrilled," said Mignhon Tourné, president and
chief executive of ASI, which was founded 50 years ago to serve Avondale
Shipyard workers. "We can't wait to book the first loan."
[image: map-healthyfood-100911.jpg]View full size
<http://media.nola.com/business_impact/photo/map-healthyfood-100911jpg-08754489aff97ff8.jpg>

The award adds steam to an effort to give more people access to healthful
food in New Orleans. In March, the city announced another program called
the Fresh Food Retailer Initiative
<http://www.hope-ec.org/index.php?option=com_content&view=article&id=135&Itemid=203>,
which will make loans to start grocery stores in underserved areas using $7
million in Community Development Block Grant money from the city and $7
million from the Hope Enterprise Corp., a community development financial
institution based in Jackson, Miss., that operates the Hope Federal Credit
Union in New Orleans. About 30 applications have been made to the program,
but the city has not made its first award.

The Healthy Food Financing Initiative grant is ASI's second major score in
recent months. ASI is the local lending partner
<http://www.nola.com/business/index.ssf/2011/08/kiva_launches_microlending_pro.html>
for Kiva.org <http://www.kiva.org/>, a nonprofit organization that allows
individual investors to make loans as small as $25 to a business of their
choice. The program was pioneered overseas and expanded to the United
States this summer; Detroit was the first U.S. city, and New Orleans is the
second.
[image: nola_food_coop_edwards_burge.jpg]View full size
<http://media.nola.com/business_impact/photo/nola-food-coop-edwards-burgejpg-2e62b08791156f87.jpg>Eliot
Kamenitz, The Times-Picayune archiveASI financed the NOLA Food Co-op, which
is expected to open in November, Board member Angelo Edwards and General
Manager Lori Burge were photographed at the site in May.

ASI says it's become increasingly interested in nutritious food as a
catalyst for healthy communities and economic development since Hurricane
Katrina. ASI financed the Fatoush Restaurant at the Healing Center on St.
Claude Avenue and the NOLA Food Co-op, which is expected to open in
November, and hopes to do more through the Healthy Food program.

"This really allows us to expand our reach," said ASI senior vice president
Sarah Taylor, who will serve as the official contact for any entrepreneurs
interested in applying to the program.

*Hungry for more groceries*

While New Orleans had 38 full-service grocery stores in August 2005, it
only has 18 today, even though 70 percent of the city's population has
returned since Hurricane Katrina. Most of the grocery stores that have
reopened are in wealthier neighborhoods: a 2007 Tulane University study
found that 60 percent of low-income residents of New Orleans must drive
more than three miles to go to a grocery store, and only half of those
surveyed have a car.

In her application to the program, Taylor emphasized the prevalence of
food-related diseases in New Orleans such as diabetes or obesity, and the
potential for more healthful food options to stimulate economic activity.
"The challenge of New Orleans is that you have to erase the perception that
there's food on every corner," she said.

ASI will use the $3 million to create a revolving fund, so that as loans
are repaid, new loan money will be made available for other healthful food
businesses, creating capacity. Under the rules of the Healthy Food
Financing Initiative program, ASI needs to lend one-third of its money by
the end of 2013. The maximum loan amount is $500,000, but ASI can piggyback
Healthy Food money with other loan programs or partner with other
organizations to make larger loans.

The credit union will make healthy food loans to low-income areas
identified as "food deserts" by the U.S. Department of Agriculture that
fall within ASI's service territory, which means that healthy food
proposals in parts of Orleans Parish, the west bank of Jefferson Parish and
parts of Thibodaux qualify.

A map of USDA food deserts, or places with high concentrations of poverty
and little access to grocery stores, is available at
www.ers.usda.gov/data/fooddesert/fooddesert.html. But for New Orleans, the
map is outdated: It uses census information from 2000 and grocery store
information from 2006, so stores like the Robert Fresh Market location on
Claiborne Avenue near Carrollton Avenue, which opened in 2008, aren't
included. USDA hopes to complete an update in 2012.

*Calling all entrepreneurs*

ASI plans to loan money to entrepreneurs who seek to expand the production,
distribution, sale or consumption of healthful foods. Taylor said that
could be a local grower that supplies produce or herbs to local
restaurants, an existing retailer that wants to devote new floor space to
healthful foods, a juice bar, a fresh food cart, healthful food truck, a
fresh food market, a restaurant or seafood business, to name a few. ASI
will evaluate proposals on their healthfulness and potential to stimulate
economic activity.

Diego Rose, director of the Prevention Research Center at Tulane University
and a professor at Tulane's School of Public Health and Tropical Medicine,
served on a food policy advisory committee in New Orleans in 2007 that
recommended, among other things, a financing initiative.

He said the combined $17 million in lending capacity through the city and
ASI programs could bring about some real changes in the grocery store
landscape in the city. And with 70 percent of the population of New Orleans
having returned but only 47 percent of the city's full-service grocery
stores having reopened, it would seem to be a good business bet for any
would-be entrepreneur.

"The whole food marketing industry operates at relatively narrow margins,
so store owners tend to be relatively risk-averse. If there's some way to
reduce the cost of starting up a new place, then that can be just enough of
a catalyst to open a store up," said Rose, whose research on the lack of
grocery stores was cited in ASI's application for the healthy food program.
"The other bonus with food stores is they're often anchors for new
development."

*'Everyone needs to eat'*

John Weidman, deputy executive director of The Food Trust, a Philadelphia
nonprofit group that is working with the city on the Fresh Food Retailer
program, said the state of Pennsylvania launched a grocery financing
program back in 2004, and it made a difference in the state's grocery
capacity. Over five years, the program financed about 90 grocery stores and
other food projects across the state, creating about 5,000 jobs and giving
400,000 people new access to nutritious food.

The Pennsylvania program has helped demonstrate that grocery stores can
succeed outside of wealthy areas. "Even though some of these areas had
lower incomes, everyone needs to eat," Weidman said.

The Food Trust has been evaluating proposals under the city's Fresh Food
Retailer program to make sure they're located in areas that qualify as
underserved by groceries, and then passes them on to the Hope Credit Union
to work out the details of the financing package. He said the initial loans
should be made soon. "We've seen lots of interest by the grocery industry
in opening stores," he said.

*Rebecca Mowbray can be reached at [email protected]
<[email protected]> or 504.826.3417.*


-- 



*jim embry859-270-3699Lexington,KY Sustainable Communities Network*,
http://sustainlex.org/



"Another world is not only possible, she is on her way. On a quiet day, I
can hear her breathing." ~Arundhati Roy

"Human progress is neither automatic nor inevitable ... It comes only
through the tireless efforts and passionate concern of dedicated
individuals ... This is no time for apathy nor complacency. This is a time
for vigorous and positive action."~— Dr. Martin Luther King Jr

We shall require a substantially new manner of thinking if mankind is to
survive. ~Albert Einstein

"We didn't inherit the earth from our parents. We're borrowing it from our
children." Chief Seattle (1788-1866) Suquamish/Duwamish Chief





*In modesty and humility, be like the Earth!In tolerance for others, be
like the sea!In generosity and helping others, be like a gentle breeze!In
compassion for others, and especially for yourself,        Be like the Sun!*
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