No, I'm not OBJECTING to anything. I'm just pointing out that for 50 + per cent of the population, calling something a "pad" without a modifier (word, adjective, etc.) up front (e.g. lily pad, launch pad, mattress pad) inevitably raises mental pictures of a certain kind. If anything, the single letter "i" just intensifies the mental picture, because it turns "pad" into a really big, official deal, reinforced by tons of Madison Avenue hoopla.

"Pad" also raises other mental pictures of a less sensitive sort, and there are other names for feminine sanitary supplies that I won't go into here.

Frankly, I think it's hilarious. The only dismaying aspect is that Apple seems to have been blind to the way the name of a major product would resonate with 50 per cent of the population--women. It makes computing look like a boys' club thing, with no girls allowed. Which is really odd--I thought they wanted to sell as much product as they could, to as many customers as possible.

As I said, a marketing blunder.

On Jan 29, 2010, at 9:48 AM, tjpa wrote:

On Jan 28, 2010, at 8:39 PM, Constance Warner wrote:
Don't be silly. All the items you cite are paired with something other than a single letter.

So you object to the single letter? Now who is being silly?


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