Also use Twitter. Twitter is like virtual coworking for active users.
I think people who actively use Twitter are much more likely than the
average person to be drawn to coworking.
Follow everyone you can from your local area. Engage people you follow
in public conversation by responding to their tweets with something
meaningful to add. Behave like you would face to face at a social
event but feel free to "butt in" on any conversation; not only is that
okay, it's expected.
If you see the people you follow tweeting things you think are
noteworthy, especially links to interesting articles, retweet them.
And also talk about what you are doing throughout the day. Subtly
mention your facility when it seems natural. Do NOT go into full court
press marketing mode; your goal is to get people to want to engage
with you, not run screaming from you.
And while it makes sense to get a Twitter account for your coworking
space too, tweet mostly from your own personal account with a screen
name that matches your full name (or as close to it as you can get)
and an avatar that is a headshot showing your face clearly. We
Twitters mostly want to engage and build relationships with real
people, not faceless entities.
Lastly be sure in your profile to state your location being the city
where your space is, a bio that mentions your role related to your
space, and a URL to your space's website or a link to a page about you
that includes a very easy to find link to your space's website.
Spend 30 minutes a day on Twitter doing this and my bet is if there
are people locally who are real propects for your space you'll soon
fill it.
Again JMTCW.
Sent from my iPhone
On Jul 9, 2009, at 10:37 PM, Mike Pihlman <m...@telbitconsulting.com>
wrote:
>
>
> Mike: Thats is a great idea. Thanks. :-)
>
> Liza: That is why I started tutoring now that I am a real teacher.
> 5 students (I have 1 and it's summer) and 5 coworkers (I have 3) and
> I'm breaking even. Tracy is low cost compared to your location, I'm
> sure.
>
> With all your BW....I will talk to you off-line about some ideas.
>
> Mike
>
>
>
> --- On Thu, 7/9/09, mikeschin...@newclarity.net <mikeschin...@newclarity.net
> > wrote:
>
>> From: mikeschin...@newclarity.net <mikeschin...@newclarity.net>
>> Subject: [Coworking] Re: Introduction/Mobile Coworking
>> To: "coworking@googlegroups.com" <coworking@googlegroups.com>
>> Date: Thursday, July 9, 2009, 7:27 PM
>>
>> Have you contacted local organizers on Meetup.com and
>> offered them to
>> hold their meetups in your facility for free in the
>> evenings? This
>> could get a lot of traffic through your space. If there are
>> not local
>> meetups for your target demographic consider organizing
>> them yourself.
>> JMTCW.
>>
>> Sent from my iPhone
>>
>> On Jul 9, 2009, at 9:40 PM, Liza Loop <lizal...@gmail.com>
>> wrote:
>>
>>>
>>> Hi Mike,
>>>
>>> We're having the same problem. Our location is in a
>> light industrial
>>> area, off the beaten path for pedestrians. It's ideal
>> for quiet
>>> cubicle residents but since the bottom has fallen out
>> of the office
>>> market folks can get an enclosed office for what we
>> have to charge for
>>> a cubicle.
>>>
>>> We thought our fiber optic connectivity and
>> collocation facility would
>>> be a sufficient draw for people who need a big web
>> pipe but so far our
>>> expectations haven't been realized. The tenants we do
>> have are
>>> struggling as much as we are.
>>>
>>> Lookers are great but they don't pay the bills. 3 or 4
>> who don't
>>> actually join the club are tantalizing. We can survive
>> for another
>>> couple of months but without some serious support it
>> will be curtains
>>> for Fiber High. Our other IT business, GoQuiet, has
>> been subsidizing
>>> Fiber High for almost a year and we're getting very
>> hungry.
>>>
>>> We're trying out a series of free Up 'n Down
>> Load-a-thons to give
>>> folks a free taste of our high speed network (the next
>> one is July
>>> 28th, 3-11 pm). Hopefully it will be addictive. But
>> we're not waiting
>>> for miracles. Rather, we're exploring other business
>> models to provide
>>> additional income. Any suggestions are more than
>> welcome.
>>>
>>> I hope that we haven't created a co-working bubble by
>> sharing our
>>> enthusiam online with each other and miss judged the
>> market.
>>>
>>> Cheers (slightly damped),m
>>>
>>> Liza Loop
>>>
>>> On Thu, Jul 9, 2009 at 11:41 AM, Mike Pihlman<m...@telbitconsulting.com
>>
>>>> wrote:
>>>>
>>>> Liza:
>>>>
>>>> I'm finding it difficult to get folks in
>> here. But, I have a steady
>>>> dribble of 3 or 4 lookers per week and am
>> encouraged by that. I am
>>>> only
>>>> 2 months into it....so I think / hope there is
>> time. Maybe when
>>>> school
>>>> starts up again there will be more lookers
>> (especially for the
>>>> tutoring
>>>> part).
>>>>
>>>> I take heart in all the success stories....so
>> please keep them
>>>> coming! :-)
>>>>
>>>> Mike
>>>>
>>>>
>>>>
>>>> Liza Loop wrote:
>>>>> Hello Jimmy,
>>>>>
>>>>> Our biggest challenge has been letting people
>> know our coworking
>>>>> site
>>>>> is available. Neither I nor my partner are
>> natural publicists.
>>>>>
>>>>> After watching these postings for about 6
>> months I'm beginning to
>>>>> believe this is a common but under-discussed
>> problem. We hear a lot
>>>>> from the groups that are having well attended
>> events but those that
>>>>> are having difficulty bringing people in are
>> quiet about it.
>>>>>
>>>>> Does anyone else out there get this
>> impression?
>>>>>
>>>>> Liza Loop
>>>>> Fiber High,
>>>>> 989 Commercial St.
>>>>> Palo Alto, CA
>>>>>
>>>>> On Thu, Jul 9, 2009 at 7:49 AM, Jimmy<jjthr...@gmail.com>
>> wrote:
>>>>>
>>>>>> Hi folks,
>>>>>>
>>>>>> My name is Jimmy Thrasher, and I live near
>> Mebane, NC ("Mebbin",
>>>>>> 10K-
>>>>>> ish people). My interest in
>> coworking is mainly from the working
>>>>>> side, but to that end I and a friend are
>> evaluating setting up a
>>>>>> light-
>>>>>> weight "mobile coworking" space that can
>> be dropped into any of the
>>>>>> number of empty office spaces in downtown
>> Mebane. There are enough
>>>>>> telecommuters and long-distance commuters
>> that I think it could fly
>>>>>> but haven't proven it to myself yet.
>>>>>>
>>>>>> I really just want to be able to cycle to
>> work.
>>>>>>
>>>>>> If anybody here has set up something like
>> this, I'd be interested
>>>>>> to
>>>>>> hear your experiences. I'm
>> envisioning:
>>>>>> - a big room
>>>>>> - with two tables
>>>>>> - free (included) wifi
>>>>>> - free-ish coffee
>>>>>> - nice chairs
>>>>>>
>>>>>> Jimmy
>>>>>>
>>>>>>
>>>>>
>>>>>>
>>>>>
>>>>>
>>>>
>>>> --
>>>> Mike Pihlman
>>>> TracyVirtualOffice
>>>> "A Coworking Community"
>>>> 95 W. 11th Street, Suite 203
>>>> Tracy, CA 95376
>>>> Mobile: 209-608-4340
>>>> Web: TracyVirtualOffice.com
>>>> Twitter: @TracyVirtOffice
>>>>
>>>>
>>>>
>>>>>
>>>>
>>>
>>>>
>>
>>>
>>
>
> >
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