Ok, feel free to laugh.

First some information needed.

A. What kind of tradeshow is it?
B. Who else will be attending?
C. Are there any "mixers", parties, things to meet people other than the
tradeshow floor?
D. What is your goal by going to this tradeshow?  To get new co-workers?  to
spread the Co-working manifesto? ;)  What is your objective?

Absent that, here are some tips.

 Do not think of competing.  Big companies can always out-spend on marketing
materials.   What can you do? Oh noes!!!
You can out-innovate them in a heartbeat.

Honestly, if you're looking to explain co-working, do it by doing it.  Set
up the table, put a power strip in the middle, a gigabit switch with
internet access, and chairs.  Let people sit down and work.  Encourage them
to talk to each other.  Heck, put a little sign on the table instructing
them to introduce themselves to their neighbors, and to see if there are any
skills, knowledge, or contacts that they could each use from each other. End
instruction, "Welcome to Co-Working"

Also, do you have anybody who is a good speaker?  Have them do informational
sessions, where they dojust that.  "Introduce yourself to your neighbor.  Do
you do anything similar?  Could you use his or hers information, knowledge,
skills, or contacts?  This happens EVERY DAY with us.  Welcome to
Co-working"

123stickers.com does free stickers.  Get some.

Vistaprint does free biz cards, and postcards and such.   Get some.  :)

And the best speaker gift I have ever done?  When speaking, I tend to ask
questions.  First answer gets a shake weight or a snuggie.  Massive laughs.

Feel free to ask more questions or provide more info.

Joshua



On Wed, Mar 23, 2011 at 10:32 AM, Brian Whipple <dbrianwhip...@gmail.com>wrote:

> I need some help. Currently I am trying to come up with a way to set
> up a tradeshow booth that I am attending in the future. I have no clue
> what to do. My circumstances do not help out much.
> We do not have any cool furniture to set out like some past people
> have done.
> We only have a table to work with.
> We do not have much marketing material because we just kicking this
> thing off.
>
> My goal is to explain what coworking is, and also provide something
> that embodies what coworking is.
> Your thoughts? Should I give something out? Hand outs? Coffee?
> Snuggies?
>
> Thanks a ton!
>
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