Great summary, Craig! Thanks for sharing - so much of what you said resonated with me as well.
I'd add in there an unfortunate trend in thinking that coworking is just for "millennials" (whoever they are :)). It is important for me to differentiate and to clarify that the idea of coworking has nothing to do with what generation you are a part of or identify with. Wanting to connect with other people, share ideas and support one another is not a generational characteristic. It's a human characteristic. It's our job to do our absolute darndest to remind the people trying to tell the story of coworking these important elements. To ensure that the why is louder than the what. Tony has done an incredibly job doing that in both of these articles. Tony, do you have any advice to share that could help any other folks out there when they are talking to the press? S __ Office Nomads officenomads.com 206-323-6500(o) 206-484-5859(m) On Wed, Apr 16, 2014 at 10:26 AM, Tony Bacigalupo <t...@nwc.co> wrote: > Ultimately, people who just want to fill rooms with desks are going to be > head-to-head with every other rando who can fill a room with desks. A > healthy coworking community provides an opportunity for developing the > things that would help differentiate one space from another-- the soul. The > personality. The culture. The stuff people are really interested in buying. > > The office space industry and the startup world are going to do their > thing. Fighting it head-on is a great way to get exhausted fast, but if we > focus on being awesome then I believe we can continue to lead by example. > > I'm with you, Craig. Let's work hard and work smart. > > > > > On Wed, Apr 16, 2014 at 1:10 PM, Craig Baute - Creative Density Coworking > <baut...@gmail.com> wrote: > >> I'm seeing some unfortunate trends as well, but they were also expected. >>>> Many people have seen coworking as an evolution of office space versus a >>>> shift in way people connect and support each other in the new economy. It's >>>> been happening for a few years now but more people are using 'coworking' as >>>> monetizing their lounge space in a similar way to Regus. We're seeing a lot >>>> of this in Denver after the coworking model as been around for 5 years. >>>> >>>> Another disturbing shift is the focus on coworking just for startups >>>> and the tech sector. This creates an illusion that coworking is only for a >>>> certain segment or type of individual that feeds on itself. The startup and >>>> tech space with coworking is gaining momentum which causes community >>>> mangers/ space owners to focus just on this group when they plan their >>>> business and marketing. This makes others to feel like coworking isn't for >>>> them which reenforces future space owners and the reporting media to >>>> continue the limited focus. >>>> >>>> I want coworking to be open to all smart and friendly people. Coworking >>>> can be work clubhouse for freelancers, remote workers, small teams, >>>> startups, and anything else. We have to simply work harder to make this >>>> happen. Tony in the Shareable article describes this well in the article >>>> Alex posted. >>>> >>>> Craig >>>> >>> -- >> Visit this forum on the web at http://discuss.coworking.com >> --- >> You received this message because you are subscribed to the Google Groups >> "Coworking" group. >> To unsubscribe from this group and stop receiving emails from it, send an >> email to coworking+unsubscr...@googlegroups.com. >> For more options, visit https://groups.google.com/d/optout. >> > > -- > Visit this forum on the web at http://discuss.coworking.com > --- > You received this message because you are subscribed to the Google Groups > "Coworking" group. > To unsubscribe from this group and stop receiving emails from it, send an > email to coworking+unsubscr...@googlegroups.com. > For more options, visit https://groups.google.com/d/optout. > -- Visit this forum on the web at http://discuss.coworking.com --- You received this message because you are subscribed to the Google Groups "Coworking" group. To unsubscribe from this group and stop receiving emails from it, send an email to coworking+unsubscr...@googlegroups.com. For more options, visit https://groups.google.com/d/optout.
