Hi - here's a workshop on May 10 that may interest you... Diary it now. Promotion and sales are inextricably linked - no matter how good your code is, you need to be able to communicate why it will make a difference to your market. The promotion process itself is an algorithm.
The Canterbury Software Cluster is presenting an afternoon workshop on May 10 that enables you to take your business through a promotion planning process. This workshop will show you how to create a plan that will lead to a more effective sales process. There will be presentations and exercises led by experts in marketing communication strategy development, online and offline communication tools, selling, and writing to show you how to get traction in your sales and marketing efforts. At the end of the workshop you will have a promotion plan for your business. Book NOW. Details: Friday, May 10, 1-5pm, Canterbury Innovation Incubator. Sponsored by the Canterbury Software Cluster. Investment - $15 members; $30 non-members. OBJECTIVE/S OF WORKSHOPS To enable participants to learn how they can use communication as a tool for increasing sales and building business relationships. After the workshop, participants will... - have the basis for a promotion and communication plan for their business - have explored aspects of the communication process in-depth - meet other people interested in IT promotion OVERVIEW OF EACH SECTION 1-2pm The art of communication - business strategy, communication objectives and audience 2-3pm Communication tools 3-4pm Communication and sales 4-5pm Content - your story More details leter. Book here: http://canterburysoftware.org.nz/pbwsrsvp.htm Cheers, Christine Moore Word Engineering Ltd http://www.wordengineering.net Phone: 027 2744 884 or +64 3 365 6822 Fax: +64 3 365 8623 Suite 103 Kenton Chambers 192 Hereford St Christchurch PO Box 13840, Christchurch. [EMAIL PROTECTED] Knowing others is intelligence; knowing yourself is true wisdom. Mastering others is strength, mastering yourself is true power. - Lao-Tzu, philosopher (6th century B.C.) --> via Canterbury Software email forum: Success through Connections Email your messages to [EMAIL PROTECTED] Searchable list archive: http://www.mail-archive.com/[email protected] Leave or rejoin the list: http://canterburysoftware.org.nz/forum.htm
